HQ Function

Serves as the primary hub for Tim Hortons' Canadian operations, brand management, product innovation (including test kitchens), marketing strategy for Canada, and franchisee support.

Notable Features:

The Oakville campus is known for housing state-of-the-art test kitchens, training facilities, and corporate offices dedicated to the Tim Hortons brand. It symbolizes the company's commitment to quality and innovation in food and beverage.

Work Culture:

The work culture at Tim Hortons' Oakville office is characterized by a fast-paced environment focused on maintaining brand loyalty, achieving operational excellence, and fostering community engagement. It reflects its strong Canadian identity with an emphasis on teamwork and responsiveness to consumer preferences.

HQ Significance:

This location is historically significant as the heart of the Tim Hortons brand, driving its national strategy in Canada and upholding its strong cultural connection with Canadian consumers. It plays a crucial role in franchise relations and menu development specific to the Canadian market.

Values Reflected in HQ: The Oakville headquarters reflects Tim Hortons' core values of community, quality, freshness, and Canadian heritage. Its focus on franchisee support, product innovation, and local community initiatives underscores its commitment to customers and partners.

Location:

Tim Hortons supports its extensive global operations through its parent company, Restaurant Brands International (RBI), and dedicated regional teams. Key functions supported globally include: international brand management and marketing strategy, global franchising and new market development, coordination of supply chain and procurement for international markets, development and deployment of technology platforms (such as mobile apps and loyalty programs), and overarching corporate finance, legal, and governance. While core product innovation often originates in Canada, significant resources are also dedicated to adapting menus and marketing for diverse international tastes and cultural contexts.

Street Address:

874 Sinclair Road

City:

Oakville

State/Province:

Ontario

Country:

Canada