What Does Three Wishes Cereal Do?

Total employees35
HeadquartersNew York
Founded2019

Three Wishes Cereal was founded by a family seeking a healthier, delicious cereal alternative for themselves and their children. They created a line of grain-free, high-protein, low-sugar cereals made from nutrient-dense ingredients like chickpeas, pea protein, and tapioca. Their mission is to provide a breakfast option that doesn't compromise on taste or nutrition, catering to health-conscious individuals, families, and those with dietary restrictions. The brand emphasizes simple ingredients and transparency, aiming to reinvent the cereal aisle with better-for-you choices.

Where Is Three Wishes Cereal's Headquarters?

Three Wishes Cereal officeThree Wishes Cereal officeThree Wishes Cereal officeThree Wishes Cereal office
*Images sourced via web search. Rights belong to original owners

HQ Function

The headquarters serves as the central hub for brand management, marketing, sales operations, product innovation, and strategic partnerships.

Notable Features:

As a relatively young CPG company, the headquarters likely emphasizes a modern, collaborative workspace designed to foster creativity and agility rather than large architectural statements.

Work Culture:

The work culture is likely dynamic, entrepreneurial, and mission-driven, with a strong focus on health, wellness, and innovation in the food space. A 'family-first' ethos from the founders may also influence the culture.

HQ Significance:

The New York headquarters is significant for its proximity to media, retail partners, and a vibrant CPG ecosystem, facilitating brand growth and market penetration.

Values Reflected in HQ: The headquarters likely reflects values of innovation, health-consciousness, collaboration, and agility, supporting the brand's mission to provide better food choices.

Location:

Three Wishes Cereal primarily operates and distributes its products within the United States, available through its direct-to-consumer website and major retailers. They have also expanded into Canada. Their e-commerce platform allows for broader reach within these markets. Further international expansion may be part of future growth strategies.

Street Address:

Specific street address not publicly disclosed. Corporate functions are likely managed from an office in the New York metropolitan area.

City:

New York

State/Province:

NY

Country:

USA

Where Else Does Three Wishes Cereal Operate Around the World?

Various, USA (Co-manufacturing & Distribution)

Address: Not publicly specified; utilizes third-party logistics and co-manufacturing facilities.

To ensure efficient manufacturing to quality standards and timely distribution to retail partners and direct-to-consumer customers nationwide.

Buying Intent Signals for Three Wishes Cereal

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Three Wishes Cereal? Meet the Executive Team

As of April 2025, Three Wishes Cereal' leadership includes:

Margaret Wishingrad - Co-Founder & CEO
Ian Wishingrad - Co-Founder

Who's Investing in Three Wishes Cereal?

Three Wishes Cereal has been backed by several prominent investors over the years, including:

General Mills' 301 INC
Guild Capital
Sunrise Strategic Partners
Fab Ventures
Ruttenberg Gordon Investments
Nick Kroll (Individual Investor)
Katie Couric (Individual Investor)

What Leadership Changes Has Three Wishes Cereal Seen Recently?

Hire0
Exits0

As a privately held company, detailed executive movements beyond the founders are not always widely publicized. No major executive hires or exits have been publicly announced in the last 12 months.

What Technology (Tech Stack) Is Used byThree Wishes Cereal?

Discover the tools Three Wishes Cereal uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Three Wishes Cereal Email Formats and Examples

Common email formats for companies like Three Wishes Cereal often use the first name or first initial and last name. Given their modern approach, a simple first name format is plausible for general inquiries or team members.

[first]@threewishescereal.com

Format

margaret@threewishescereal.com

Example

70%

Success rate

What's the Latest News About Three Wishes Cereal?

Food Business News • September 7, 2023

Three Wishes Cereal adds chocolate-covered strawberry flavor

Three Wishes Cereal launched a new limited-edition Chocolate Covered Strawberry flavor, continuing its trend of innovating with nostalgic yet healthy options. The flavor is gluten-free, grain-free, and contains 8 grams of protein and 3 grams of sugar per serving....more

PR Newswire • June 21, 2022

Three Wishes Cereal Closes Celebrity-Backed Funding Round Led by Guild Capital To Fuel Explosive Growth

Three Wishes Cereal announced the closing of a significant funding round led by Guild Capital, with participation from notable investors including Nick Kroll and Katie Couric. This funding aims to accelerate the brand's growth, expand distribution, and support new product development....more

Forbes • January 19, 2021

General Mills Invests In Three Wishes, The High-Protein, Chickpea-Based Cereal

General Mills' venture capital arm, 301 INC, invested in Three Wishes Cereal. The investment aims to help the emerging brand scale its operations and expand its market presence for its innovative grain-free, high-protein cereals....more

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