The Trust Project
The Trust Project's Overview
The Trust Project is a global, non-profit initiative that collaborates with news organizations to affirm and amplify journalism's commitment to transparency, accuracy, inclusion, and fairness. By establishing and implementing the 8 Trust Indicators®, the project empowers the public to easily identify and choose reliable journalism, helping to combat misinformation and foster informed civic engagement. It works with leading newsrooms and technology platforms to surface these indicators, making it easier for people to understand the source and quality of the news they consume.
Where is The Trust Project's Headquarters?
HQ Function
Serves as the central administrative, research, and operational hub for The Trust Project. It coordinates global partnerships, develops standards, and spearheads initiatives to promote journalistic transparency, leveraging the ethical framework of the Markkula Center.
Notable Features:
Situated within the Santa Clara University campus, known for its beautiful mission-style architecture and academic environment. The hosting by the Markkula Center for Applied Ethics is a key feature, providing deep institutional support for ethical considerations in journalism.
Work Culture:
The work culture is mission-driven, collaborative, and intellectually rigorous, reflecting its academic setting and global partnerships. There's a strong emphasis on innovation in journalism, ethical practices, and making a tangible impact on media literacy and trust.
HQ Significance:
The headquarters' location at a renowned center for applied ethics underscores The Trust Project's foundational commitment to integrity and ethical journalism. It provides a neutral, academic base for a global consortium focused on rebuilding trust in news.
Values Reflected in HQ: The headquarters' association strongly reflects values of integrity, transparency, accountability, academic rigor, and a commitment to public good—all central to The Trust Project's mission and the ethos of the Markkula Center.
Location:
The Trust Project supports a global network of news organizations across North America, South America, Europe, Asia, and Oceania. Its functions are supported globally through partnerships with hundreds of news sites that implement the Trust Indicators®, collaborations with technology platforms to surface these indicators, and engagement with journalistic communities worldwide to promote best practices in transparency and ethics.
Street Address:
Santa Clara University, 500 El Camino Real
City:
Santa Clara
State/Province:
CA
Country:
USA
The Trust Project's Global Presence
Global Network
Address: Not Applicable (Distributed Network)
To support and implement the 8 Trust Indicators® in diverse newsrooms worldwide, fostering journalistic transparency and accountability tailored to local media ecosystems and audience needs.
Buying Intent Signals for The Trust Project
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of The Trust Project
As of April 2025, The Trust Project' leadership includes:
Investors of The Trust Project
The Trust Project has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
The Trust Project's core leadership team has demonstrated stability over the past 12 months. Public information does not indicate major executive-level hires or departures within the central organization, as focus remains on programmatic expansion and supporting its global network of news partners.
Technology (Tech Stack) used by The Trust Project
Discover the tools The Trust Project uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
The Trust Project Email Formats and Examples
The Trust Project's core team likely uses email addresses associated with their official domain, thetrustproject.org. Common professional formats are usually adopted by such organizations for clear communication.
[first].[last]@thetrustproject.org or [first_initial][last]@thetrustproject.org
Format
s.lehrman@thetrustproject.org
Example
85%
Success rate
News and media
WAN-IFRA • March 21, 2024
The Trust Project helps European media prepare for DSA, European Media Freedom Act
The Trust Project is actively assisting European media outlets in navigating and aligning with new regulations like the Digital Services Act (DSA) and the European Media Freedom Act, emphasizing how its Trust Indicators can aid compliance and foster transparency....more
International Journalists' Network (IJNet) • October 5, 2023
How The Trust Project is building a more sustainable future for local news
This article highlights The Trust Project's efforts to bolster local news sustainability by providing tools and frameworks that help newsrooms build audience trust, which can lead to increased engagement and support....more
The Trust Project Blog • February 7, 2024
Ethical AI use in newsrooms: A call for transparency
The Trust Project emphasizes the need for newsrooms to be transparent about their use of Artificial Intelligence, proposing new Trust Indicators to help audiences understand when and how AI is involved in news content creation....more
Highperformr’s free tools for company research
Explore Employees by Region or Country
See where a company’s workforce is located, by country or region.
View Funding Details
View past and recent funding rounds with amounts and investors.
Understand Revenue Insights
Understand company revenue estimates and financial scale.
Track Active Job Openings
Track active roles and hiring trends to spot growth signals.
Review Product and Offerings
Discover what a company offers—products, platforms, and solutions.
Get SIC or NAICS Codes
Get the company’s official SIC and NAICS classifications.
Analyze Website Traffic Trends
Analyze visitor volume, engagement, and top traffic sources.
Discover Social Profiles and Engagement
Explore LinkedIn, Twitter, and other active social profiles.
Identify Top Competitors
Identify top competitors based on similar business traits.
Research and Discover Companies with Highperformr — Smarter, Faster
Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.
Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.
- Track intent signals to find buyers who are actively in-market
- Enrich contacts and companies instantly, no need to switch tools
- Automate workflows to stay ahead of every change
- Connect your CRM & tools for seamless data sync and activation
Thousands of companies, including The Trust Project, are just a search away.