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The Sandbox is a user-generated, decentralized gaming virtual world built on the Ethereum blockchain, with a recent expansion to Polygon. It empowers creators to craft their own 3D voxel-based games and experiences, own their creations as Non-Fungible Tokens (NFTs), and monetize them using the platform's utility token, SAND. Users can buy and develop virtual real estate (LANDs), populate them with ASSETs, and create unique interactive environments. The Sandbox aims to build a true open metaverse, driven by its community and offering digital ownership and a play-to-earn ecosystem. It is a key product of Animoca Brands, a global leader in digital entertainment, blockchain, and gamification.
Serves as the global headquarters for Animoca Brands, overseeing strategic direction, investments, partnerships, and operational management for its diverse portfolio, including the growth and development of The Sandbox.
Located within Cyberport, a premier digital community with state-of-the-art infrastructure, fostering collaboration and innovation in the tech sector.
Characterized by a fast-paced, innovative, and forward-thinking environment, deeply embedded in the Web3, blockchain gaming, and metaverse industries. Strong emphasis on collaboration and pioneering new digital frontiers.
The Hong Kong HQ is central to Animoca Brands' global strategy, particularly its strong presence in Asia, and its role as a key investor and builder in the open metaverse.
The Sandbox has a worldwide user base and creator community, supported by Animoca Brands' global network. This network facilitates game development, strategic partnerships, marketing, community engagement, and investment in the Web3 ecosystem across North America, Europe, Asia (with strong hubs in Hong Kong, South Korea, Japan), Latin America, and Australia, ensuring The Sandbox's reach and growth in key international markets.
Unit 417-421, Level 4, Core F, Cyberport 3, 100 Cyberport Road
Hong Kong
Hong Kong Island
Hong Kong SAR, China
Address: Pixowl (an Animoca Brands subsidiary and original developer of The Sandbox) is primarily based here. Specific street address not publicly listed for all subsidiary offices.
Leverages strong game development talent in Latin America to drive the technical and creative evolution of The Sandbox platform.
Address: Animoca Brands Korea office. Specific street address not publicly listed.
To expand The Sandbox's presence and adoption in a key Asian market known for its robust gaming culture, strong Web3 adoption, and influential entertainment industry.
Address: Animoca Brands has a distributed workforce and numerous subsidiaries worldwide including in the USA, Canada, Finland, Germany, Australia, and Japan.
To maintain a global operational footprint, tap into diverse talent pools, and drive localized strategies for market penetration and growth across different regions.
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As of April 2025, The Sandbox' leadership includes:
The Sandbox has been backed by several prominent investors over the years, including:
In the last year, Animoca Brands, parent of The Sandbox, saw key leadership transitions to steer its next phase of growth, notably Robby Yung becoming CEO and Yat Siu taking on the role of Group Executive Chairman & President. Regional leadership was also strengthened, such as with the appointment of a COO for Animoca Brands Japan.
Discover the tools The Sandbox uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Email addresses for The Sandbox team members, part of Animoca Brands, typically follow common professional patterns. The most likely format for @sandbox.game addresses would involve the first initial and last name, or potentially first name only for some key individuals.
[first_initial][last]@sandbox.game or [first_name]@sandbox.game
Format
sborget@sandbox.game
Example
80%
Success rate
Decrypt • April 25, 2024
The Sandbox revealed plans to launch its Decentralized Autonomous Organization (DAO) in May 2024, empowering SAND token holders and LAND owners to participate in platform governance, including voting on key decisions and project funding....more
CoinDesk • April 16, 2024
The Sandbox announced the deployment of its LAND NFTs on the Polygon network, enabling users to bridge their assets from Ethereum. This move aims to reduce gas fees and improve transaction speeds for a better user experience....more
Forbes • February 29, 2024
Lacoste launched 'Lacoste World,' a new virtual experience in The Sandbox, allowing users to engage with the brand through gamification, digital wearables, and community events, further bridging fashion with the metaverse....more
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