What Does The Brooks Group Do?

Total employees101
HeadquartersGreensboro
Founded1977

The Brooks Group is a globally recognized sales training and sales management effectiveness company. Founded in 1977, they specialize in providing customized sales training programs, sales coaching, and consulting services designed to help organizations improve sales performance and achieve sustainable revenue growth. Their flagship methodology, IMPACT Selling®, is utilized by businesses across various industries to enhance their sales processes and build high-performing sales teams.

Where Is The Brooks Group's Headquarters?

The Brooks Group officeThe Brooks Group officeThe Brooks Group officeThe Brooks Group office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the central hub for operations, curriculum development, client services, and strategic leadership for their global sales training initiatives.

Notable Features:

The headquarters likely features modern training facilities and collaborative workspaces designed to foster learning and innovation in sales methodologies. Specific architectural details are not widely publicized, but functionality for training and collaboration is key.

Work Culture:

The work culture at The Brooks Group's headquarters is expected to be dynamic, results-oriented, and focused on professional development, reflecting their expertise in sales effectiveness and continuous improvement. Emphasis on collaboration and client success is central.

HQ Significance:

The Greensboro headquarters is significant as the birthplace and command center of The Brooks Group's influential sales training programs and methodologies that have impacted sales teams worldwide for over four decades.

Values Reflected in HQ: The headquarters likely reflects values of professionalism, expertise, client-centricity, continuous learning, and a commitment to delivering impactful business results.

Location:

The Brooks Group supports clients globally, delivering sales training programs, coaching, and consulting services to multinational corporations and businesses in various countries. While their headquarters is in the USA, their reach extends worldwide through a network of experienced facilitators and robust virtual training capabilities. This allows them to adapt their award-winning solutions to diverse markets and industries across North America, Europe, Asia-Pacific, and other regions, ensuring consistent and impactful sales development irrespective of geographic location.

Street Address:

5212 W. Market Street

City:

Greensboro

State/Province:

NC

Country:

USA

Where Else Does The Brooks Group Operate Around the World?

No additional office locations available.

Buying Intent Signals for The Brooks Group

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading The Brooks Group? Meet the Executive Team

As of April 2025, The Brooks Group' leadership includes:

Michelle Richardson - President & CEO
Will Brooks - EVP, Marketing & Sales Operations
Russell Flagg - EVP, Client Experience

Who's Investing in The Brooks Group?

The Brooks Group has been backed by several prominent investors over the years, including:

The Brooks Group is a privately held company and does not publicly disclose its investors.

What Leadership Changes Has The Brooks Group Seen Recently?

Hire1
Exits0

In the last 12 months (approx. mid-2023 to mid-2024), The Brooks Group announced the addition of Stacey Capps as Director of Marketing. Other executive team changes are not widely publicized.

New Appointments:

Stacey Capps, Stacey Capps appointed as Director of Marketing for The Brooks Group, responsible for overseeing marketing initiatives.

What Technology (Tech Stack) Is Used byThe Brooks Group?

Discover the tools The Brooks Group uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

The Brooks Group Email Formats and Examples

The Brooks Group commonly uses the email format combining the first initial of an employee's first name with their full last name, followed by @brooksgroup.com. Other formats may exist within the organization, but this is a frequently observed pattern.

flast@brooksgroup.com (e.g., jsmith@brooksgroup.com)

Format

mrichardson@brooksgroup.com

Example

85%

Success rate

What's the Latest News About The Brooks Group?

The Brooks Group / PR NewswireMay 14, 2024

The Brooks Group Named a 2024 Top Sales Training Company by Training Industry, Inc.

The Brooks Group has been recognized by Training Industry, Inc. as one of the Top 20 Sales Training & Enablement Companies for 2024. This marks the company's consistent acknowledgment for its quality training programs and contributions to the sales training industry....more

Sales Club / EIN PresswireNovember 14, 2023

The Brooks Group Welcomes Stacey Capps as Director of Marketing

The Brooks Group announced the appointment of Stacey Capps as its new Director of Marketing. Capps brings extensive experience in marketing strategy and execution to the sales training firm, aiming to enhance its brand presence and market reach....more

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