HQ Function

The Barrie headquarters serves as the central command for The Source's national operations, overseeing strategic planning, merchandising, marketing, supply chain management, IT, finance, and human resources for its retail stores and e-commerce platform.

Notable Features:

The headquarters is a modern corporate office facility designed to support administrative and operational functions. While specific architectural details are not widely publicized, it likely includes collaborative workspaces, meeting facilities, and standard corporate amenities.

Work Culture:

As a retail-focused company and a subsidiary of Bell, the work culture likely emphasizes customer service, sales performance, technological adaptation, and collaboration. It would blend a dynamic retail environment with the corporate standards of a large telecommunications parent.

HQ Significance:

The headquarters is crucial for coordinating the company's extensive network of retail stores across Canada, managing vendor relationships, implementing marketing strategies, and integrating Bell and Virgin Plus services into its offerings.

Values Reflected in HQ: The headquarters likely reflects values such as operational efficiency, customer focus, innovation in retail, and strategic alignment with its parent company, Bell Canada.

Location:

The Source's primary operational and retail presence is concentrated within Canada. It operates a vast network of stores across the country and a Canadian e-commerce site. While it procures products from international manufacturers and suppliers, its direct corporate and sales footprint is domestic. As a subsidiary of Bell Canada (BCE Inc.), it indirectly benefits from Bell's broader international relationships in telecommunications and technology procurement.

Street Address:

279 Bayview Drive

City:

Barrie

State/Province:

Ontario

Country:

Canada