HQ Function

Serves as the central hub for design, product development, merchandising, global operations, marketing, and strategic management of The Row brand.

Notable Features:

While specific internal details are kept private, aligning with the brand's discreet image, the headquarters likely embodies The Row's signature minimalist, sophisticated, and art-influenced aesthetic.

Work Culture:

Characterized by a strong focus on craftsmanship, meticulous attention to detail, privacy, and a sophisticated, collaborative environment. The culture values dedication to quality and the brand's unique design philosophy.

HQ Significance:

The New York City headquarters is pivotal for The Row's global identity, positioning it within a key fashion capital, facilitating industry connections, and housing its core creative, strategic, and operational teams.

Values Reflected in HQ: The headquarters environment is presumed to mirror The Row's core values: understated elegance, exceptional quality, precision, timelessness, and a serene, focused atmosphere conducive to creativity and excellence.

Location:

The Row manages its global presence through its New York headquarters, flagship stores in key international cities like Los Angeles and London, and a carefully selected network of high-end department stores and specialist boutiques worldwide. Key functions supported globally include design direction, liaison with manufacturers (primarily in Italy and the USA), international sales and distribution, marketing, and client relationship management. The brand maintains tight control over its distribution channels to preserve exclusivity and ensure a consistent brand experience across all markets.

Street Address:

609 Greenwich Street

City:

New York

State/Province:

NY

Country:

USA