What Does The Narrative Group Do?

Total employees125
HeadquartersLos Angeles
Founded2007

The Narrative Group (TNG) is an award-winning creative communications agency renowned for its innovative strategies in public relations, brand storytelling, influencer marketing, and experiential events. They collaborate with prominent global brands and emerging businesses to shape public perception, drive cultural relevance, and deliver compelling narratives that resonate with target audiences. TNG focuses on creating memorable brand experiences and leveraging cultural insights to achieve client objectives.

Where Is The Narrative Group's Headquarters?

The Narrative Group officeThe Narrative Group officeThe Narrative Group officeThe Narrative Group office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the main hub for creative ideation, strategic campaign development, key client relationship management, and overall company operations.

Notable Features:

Situated on Melrose Avenue, a vibrant and iconic Los Angeles street known for its fashion, entertainment, and creative enterprises. The office environment is designed to foster collaboration and creativity.

Work Culture:

Characterized by a dynamic, fast-paced, and collaborative atmosphere. The culture promotes innovative thinking, storytelling excellence, and a results-driven approach to communications.

HQ Significance:

The Los Angeles headquarters strategically positions The Narrative Group within a global epicenter for entertainment, media, and lifestyle trends, facilitating access to key industry talent and client opportunities.

Values Reflected in HQ: The headquarters' location and design likely reflect The Narrative Group's core values of creativity, innovation, cultural connectivity, and delivering high-impact brand narratives.

Location:

While its physical offices are in the United States (Los Angeles and New York), The Narrative Group manages and executes campaigns with global reach for its international client roster. Their capabilities include international media relations, global brand strategy development, and the coordination of multi-market influencer marketing programs, often working with a network of international partners for localized execution and insights.

Street Address:

8200 Melrose Ave, Suite 200

City:

Los Angeles

State/Province:

CA

Country:

USA

Where Else Does The Narrative Group Operate Around the World?

New York, NY, USA

Address: 450 W 15th Street, Suite 602, New York, NY 10011

To provide dedicated support for East Coast clientele, leverage New York City's unique market dynamics, and maintain a strong agency presence in a vital global hub for business and media.

Buying Intent Signals for The Narrative Group

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading The Narrative Group? Meet the Executive Team

As of April 2025, The Narrative Group' leadership includes:

Kathryn O'Connor - CEO & Founder
Naomi Emanuele - President
Rebecca Astor - Executive Vice President
Diana Gdula - Executive Vice President
Jackie Purcell - Senior Vice President, Digital & Influencer Marketing

Who's Investing in The Narrative Group?

The Narrative Group has been backed by several prominent investors over the years, including:

Privately Held

What Leadership Changes Has The Narrative Group Seen Recently?

Hire0
Exits0

As of late 2023/early 2024, no major, widely publicized C-suite or Presidential level new hires or departures have been identified for The Narrative Group in the immediate past 12 months. The core leadership team, including the CEO and President, appears stable. Any changes at VP level or below are not typically announced as major corporate news.

What Technology (Tech Stack) Is Used byThe Narrative Group?

Discover the tools The Narrative Group uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

The Narrative Group Email Formats and Examples

The Narrative Group most likely utilizes standard professional email address formats. Based on common industry practices, emails would typically combine an employee's name with the company domain 'thenarrativegroup.com'.

[firstinitial][last]@thenarrativegroup.com

Format

koconnor@thenarrativegroup.com

Example

85%

Success rate

What's the Latest News About The Narrative Group?

The Narrative Group Official Website / Inc. MagazineAugust 15, 2023

The Narrative Group Named to 2023 Inc. 5000 List of Fastest-Growing Private Companies in America

The Narrative Group announced its inclusion in the prestigious Inc. 5000 list for 2023, a recognition of America's fastest-growing private companies. This highlights the agency's significant growth, operational success, and expanding influence within the communications industry....more

PRovoke MediaAugust 2, 2023

McDonald's USA Appoints The Narrative Group And BODEN Agency For U.S. Hispanic PR

McDonald's USA selected The Narrative Group (TNG) alongside BODEN Agency as its public relations agencies of record to lead communications for the U.S. Hispanic market. TNG's role will focus on enhancing brand trust, fostering community engagement, and spearheading cultural celebrations for McDonald's....more

PRSA-LANovember 10, 2023

The Narrative Group Honored at the 2023 PRSA-LA PRism Awards

The Narrative Group received multiple accolades at the 59th Annual PRSA-LA PRism Awards, recognizing their excellence in public relations and communications campaigns. Their winning entries showcased impactful work for notable clients....more

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