HQ Function

Serves as a flagship retail space, showroom, and likely a central point for design, marketing, and administrative operations.

Notable Features:

Located in the historic and artistic Le Marais district, reflecting the brand's Parisian roots and aesthetic. The boutique showcases their minimalist art pieces in an immersive environment.

Work Culture:

Creative, design-focused, and customer-centric, embodying Parisian chic and a passion for craftsmanship and storytelling through objects.

HQ Significance:

Acts as the primary physical touchpoint for the brand in its home city, showcasing its identity, product range, and design philosophy directly to consumers and design enthusiasts.

Values Reflected in HQ: Minimalism, appreciation for iconic global and local landmarks, French craftsmanship, elegant design, and a poetic approach to souvenirs and decor.

Location:

The Line Paris has a significant global presence, primarily through its robust e-commerce platform (theline.fr and regional sites like the-line.us) which ships internationally to numerous countries. They also partner with select premium retailers, concept stores, and museum shops worldwide, expanding their reach to design-conscious consumers across Europe, North America, Asia, and other regions. Their participation in international design fairs and collaborations further supports their global brand visibility and distribution.

Street Address:

121 rue Vieille du Temple

City:

Paris

State/Province:

Île-de-France

Country:

France