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The Limited is an American fashion retailer founded in 1963 by Les Wexner. Originally a prominent mall-based retailer known for contemporary women's apparel, it significantly shaped career and casual wear for women. After ceasing its standalone store operations in 2017, the brand's intellectual property was acquired by Sycamore Partners. Today, The Limited operates primarily as an e-commerce brand and its apparel is exclusively available through Belk department stores and Belk.com, continuing to offer sophisticated and versatile clothing for women.
Belk's headquarters in Charlotte oversees all corporate functions including strategy, merchandising for its brands (including The Limited), marketing, e-commerce, supply chain, and administrative support.
The Belk corporate campus is a modern office environment designed to support a major retail operation, featuring amenities and spaces conducive to collaboration and innovation.
The work culture at Belk, which influences The Limited brand team, is typically dynamic, fast-paced, and customer-focused, characteristic of the retail and fashion industry. Emphasis is placed on teamwork, adaptability, and brand stewardship.
This location is the nerve center for Belk and, by extension, The Limited brand. All strategic decisions, product assortments, marketing campaigns, and operational executions for The Limited are driven from or managed through Belk's corporate functions headquartered here.
The Limited brand primarily serves customers within the United States through its exclusive partnership with Belk, available on Belk.com and in Belk department stores. While direct retail operations are US-focused, its global presence is manifested through Belk's international sourcing and supply chain networks, which procure materials and finished goods from various countries worldwide to produce The Limited's apparel collections.
2801 W Tyvola Rd
Charlotte
North Carolina
USA
Address: 1370 Broadway, New York, NY 10018
Serves as a vital link to the fashion industry hub in New York City, enabling Belk and The Limited brand to stay current with trends, materials, and design talent. Facilitates interaction with vendors and partners in the fashion capital.
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As of April 2025, The Limited' leadership includes:
The Limited has been backed by several prominent investors over the years, including:
Belk, the parent company of The Limited brand, has experienced notable CEO transitions in the past year. These leadership changes are significant for the overall strategic direction of Belk and its portfolio of brands, including The Limited.
Discover the tools The Limited uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
As The Limited brand is operated by Belk, corporate email communications for personnel managing The Limited would follow Belk's standard email formats. Common formats at Belk often include combinations of the employee's first and last name. Customer service inquiries are handled through Belk's established customer support channels.
[first_name]_[last_name]@belk.com
Format
samantha_smith@belk.com
Example
70%
Success rate
Retail Dive • October 26, 2023
Belk, the exclusive retailer for The Limited brand, announced Don Hendricks' return as chief executive officer. This leadership change impacts the strategic direction for all Belk-carried brands....more
Charlotte Business Journal • November 16, 2023
Following the reappointment of Don Hendricks as CEO, Belk outlined its strategy for the holiday shopping season, emphasizing value and customer engagement across its stores and online platform, which includes The Limited merchandise....more
PR Newswire (Belk Press Release) • February 27, 2024
While this specific news is about a different brand launch (Kim Zolciak Home), it highlights Belk's ongoing strategy to feature exclusive brands and designer collaborations, a model that also supports The Limited's presence within Belk's offerings....more
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