What Does The Limited Do?

Total employees
HeadquartersCharlotte
Founded1963

The Limited is an American fashion retailer founded in 1963 by Les Wexner. Originally a prominent mall-based retailer known for contemporary women's apparel, it significantly shaped career and casual wear for women. After ceasing its standalone store operations in 2017, the brand's intellectual property was acquired by Sycamore Partners. Today, The Limited operates primarily as an e-commerce brand and its apparel is exclusively available through Belk department stores and Belk.com, continuing to offer sophisticated and versatile clothing for women.

Where Is The Limited's Headquarters?

The Limited officeThe Limited officeThe Limited officeThe Limited office
*Images sourced via web search. Rights belong to original owners

HQ Function

Belk's headquarters in Charlotte oversees all corporate functions including strategy, merchandising for its brands (including The Limited), marketing, e-commerce, supply chain, and administrative support.

Notable Features:

The Belk corporate campus is a modern office environment designed to support a major retail operation, featuring amenities and spaces conducive to collaboration and innovation.

Work Culture:

The work culture at Belk, which influences The Limited brand team, is typically dynamic, fast-paced, and customer-focused, characteristic of the retail and fashion industry. Emphasis is placed on teamwork, adaptability, and brand stewardship.

HQ Significance:

This location is the nerve center for Belk and, by extension, The Limited brand. All strategic decisions, product assortments, marketing campaigns, and operational executions for The Limited are driven from or managed through Belk's corporate functions headquartered here.

Values Reflected in HQ: Belk's headquarters likely reflects values of retail excellence, customer commitment, efficiency, and adapting to the evolving fashion landscape, which now guide The Limited brand.

Location:

The Limited brand primarily serves customers within the United States through its exclusive partnership with Belk, available on Belk.com and in Belk department stores. While direct retail operations are US-focused, its global presence is manifested through Belk's international sourcing and supply chain networks, which procure materials and finished goods from various countries worldwide to produce The Limited's apparel collections.

Street Address:

2801 W Tyvola Rd

City:

Charlotte

State/Province:

North Carolina

Country:

USA

Where Else Does The Limited Operate Around the World?

New York, NY/USA

Address: 1370 Broadway, New York, NY 10018

Serves as a vital link to the fashion industry hub in New York City, enabling Belk and The Limited brand to stay current with trends, materials, and design talent. Facilitates interaction with vendors and partners in the fashion capital.

Buying Intent Signals for The Limited

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading The Limited? Meet the Executive Team

As of April 2025, The Limited' leadership includes:

Don Hendricks - Chief Executive Officer, Belk
Chris Kolbe - Chief Merchandising Officer, Belk
Niraj Veerjee - EVP, Chief Customer and Digital Officer, Belk

Who's Investing in The Limited?

The Limited has been backed by several prominent investors over the years, including:

Sycamore Partners

What Leadership Changes Has The Limited Seen Recently?

Hire2
Exits2

Belk, the parent company of The Limited brand, has experienced notable CEO transitions in the past year. These leadership changes are significant for the overall strategic direction of Belk and its portfolio of brands, including The Limited.

Departures

Lisa Harper, Lisa Harper departed as CEO of Belk after a brief tenure in her returned role.
Niraj Shah, Niraj Shah concluded his role as Interim CEO of Belk.

New Appointments:

Don Hendricks, Don Hendricks was appointed CEO of Belk, bringing his prior experience with the company to the role.
Lisa Harper, Lisa Harper was appointed CEO of Belk, returning to lead the department store chain.

What Technology (Tech Stack) Is Used byThe Limited?

Discover the tools The Limited uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

The Limited Email Formats and Examples

As The Limited brand is operated by Belk, corporate email communications for personnel managing The Limited would follow Belk's standard email formats. Common formats at Belk often include combinations of the employee's first and last name. Customer service inquiries are handled through Belk's established customer support channels.

[first_name]_[last_name]@belk.com

Format

samantha_smith@belk.com

Example

70%

Success rate

What's the Latest News About The Limited?

Retail DiveOctober 26, 2023

Belk Reappoints Don Hendricks as CEO, Lisa Harper Departs

Belk, the exclusive retailer for The Limited brand, announced Don Hendricks' return as chief executive officer. This leadership change impacts the strategic direction for all Belk-carried brands....more

Charlotte Business JournalNovember 16, 2023

Belk Prepares for Holiday Season Under New CEO Leadership

Following the reappointment of Don Hendricks as CEO, Belk outlined its strategy for the holiday shopping season, emphasizing value and customer engagement across its stores and online platform, which includes The Limited merchandise....more

PR Newswire (Belk Press Release)February 27, 2024

Belk Continues to Emphasize Exclusive Brand Partnerships

While this specific news is about a different brand launch (Kim Zolciak Home), it highlights Belk's ongoing strategy to feature exclusive brands and designer collaborations, a model that also supports The Limited's presence within Belk's offerings....more

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