What Does The Fresh Market Do?

Total employees5727
HeadquartersGreensboro
Founded1982

The Fresh Market is a specialty grocery retailer focused on providing high-quality, fresh perishables, an extraordinary grocery shopping experience, and excellent customer service. With a European-market-inspired atmosphere, their stores offer a curated selection of premium foods, including prime meats, fresh seafood, local and organic produce, freshly baked goods, and prepared meals. The company aims to make everyday eating extraordinary for its customers.

Where Is The Fresh Market's Headquarters?

The Fresh Market officeThe Fresh Market officeThe Fresh Market officeThe Fresh Market office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the central hub for The Fresh Market's corporate operations, including strategic planning, merchandising, marketing, finance, human resources, and supply chain management for its chain of specialty grocery stores.

Notable Features:

Modern office building amenities supporting a collaborative corporate environment; specific architectural details are not publicly emphasized. The focus is on a functional and efficient workspace for corporate staff.

Work Culture:

The Fresh Market's headquarters likely fosters a culture centered on its brand values of fresh, high-quality food, and excellent customer service. It emphasizes teamwork, innovation in retail, and a passion for the culinary experience. Employees may experience a dynamic environment focused on retail operations and brand development.

HQ Significance:

The Greensboro headquarters is crucial for unifying the company's vision, managing its numerous retail locations across multiple states, and driving its growth strategy in the competitive specialty grocery market.

Values Reflected in HQ: The headquarters aims to support the brand's commitment to quality, freshness, and exceptional customer experience by providing strategic direction, operational oversight, and innovation for its retail stores.

Location:

The Fresh Market operates exclusively within the United States, with stores primarily located in the Eastern, Southeastern, and Midwestern regions. While it sources some products globally to ensure variety and quality (e.g., international cheeses, wines, and seasonal produce), its retail operations, corporate offices, and distribution networks are all US-based. Its global engagement is primarily through its supply chain for unique product sourcing.

Street Address:

628 Green Valley Road, Suite 500

City:

Greensboro

State/Province:

NC

Country:

USA

Where Else Does The Fresh Market Operate Around the World?

Kennesaw, GA/USA

Address: 4350 Frey Rd NW, Kennesaw, GA 30144 (Distribution Center)

Supports store operations in the Southeastern United States by managing inventory, warehousing, and transportation of goods, enabling efficient retail service. While primarily logistical, it's a significant operational site outside of HQ.

Buying Intent Signals for The Fresh Market

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading The Fresh Market? Meet the Executive Team

As of April 2025, The Fresh Market' leadership includes:

Jason Potter - Chief Executive Officer
Jim Heaney - Chief Financial Officer
Kevin Miller - Executive Vice President, Chief Marketing Officer
David Stec - Executive Vice President, Chief Merchandising Officer

Who's Investing in The Fresh Market?

The Fresh Market has been backed by several prominent investors over the years, including:

Apollo Global Management

What Leadership Changes Has The Fresh Market Seen Recently?

Hire1
Exits0

Over the last 12 months, The Fresh Market has strengthened its merchandising leadership with key internal promotions and new hires. Notably, David Stec was promoted to EVP, Chief Merchandising Officer, and Giorgio Bianchetti joined as SVP of Center Store Merchandising. No major executive departures were publicly announced during this period.

New Appointments:

David Stec, David Stec promoted to Executive Vice President, Chief Merchandising Officer.
Giorgio Bianchetti, Giorgio Bianchetti appointed as new Senior Vice President of Center Store Merchandising.

What Technology (Tech Stack) Is Used byThe Fresh Market?

Discover the tools The Fresh Market uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

The Fresh Market Email Formats and Examples

The Fresh Market commonly uses the email format of the first initial followed by the last name for its corporate employees. While other formats might exist, this is a frequently observed pattern. For example, an employee named Jane Doe would likely have an email address such as jdoe@thefreshmarket.com.

[firstinitial][last]@thefreshmarket.com

Format

jdoe@thefreshmarket.com

Example

75%

Success rate

What's the Latest News About The Fresh Market?

Progressive Grocer • February 20, 2024

The Fresh Market Fetes Its Newest Florida Store

The Fresh Market celebrated the grand opening of its newest store in Lakewood Ranch, Florida, marking its 48th location in the state. The store features a full-service kitchen, a coffee bar, and a wide array of fresh and specialty foods....more

Winsight Grocery Business • October 19, 2023

The Fresh Market names new SVP of center store merchandising

The Fresh Market has appointed Giorgio Bianchetti as its new senior vice president of center store merchandising. He will be responsible for proprietary brand differentiation and assortment strategies across grocery, dairy, frozen foods, HBC, and general merchandise....more

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