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The Austin Chronicle is an independent, alternative weekly newspaper founded in 1981, serving Austin, Texas, and the surrounding Central Texas area. It provides in-depth coverage of local news, politics, music, film, arts, food, and culture, along with comprehensive events listings. Known for its progressive voice and strong community focus, The Austin Chronicle has been a vital part of Austin's media landscape for decades. In September 2022, it was acquired by SXSW LLC, aligning it with another iconic Austin institution.
Serves as the central hub for all editorial, advertising, production, and administrative operations of the newspaper.
While not known for specific architectural grandeur, the Chronicle's office embodies its practical, community-embedded nature. It's a working newsroom dedicated to producing the weekly paper and online content.
A dynamic, fast-paced, and creative environment driven by journalistic integrity and a passion for Austin's unique culture. Collaborative spirit among writers, editors, designers, and sales staff, fostering independent voices.
The headquarters is the nerve center for one of Austin's most enduring and influential local media voices, shaping local discourse and cultural coverage for over four decades.
The Austin Chronicle's primary focus, readership, and operational presence are concentrated within Austin and Central Texas. While its content is accessible globally via its website, its distribution and direct market engagement are local. Its acquisition by SXSW LLC, an organization with significant international reach, may offer avenues for broader content exposure or partnerships in the future, but the Chronicle itself remains a local-centric publication dedicated to its community.
1000 E. 40th St.
Austin
Texas
USA
Address: N/A
All operations are centralized to effectively serve the Austin metropolitan area and Central Texas region.
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As of April 2025, The Austin Chronicle' leadership includes:
The Austin Chronicle has been backed by several prominent investors over the years, including:
No publicly announced C-level executive hires or exits (e.g., Publisher, Editor-in-Chief changes) at The Austin Chronicle have been identified in the last 12 months (May 2023 - May 2024). Key leadership roles have remained consistent following the acquisition by SXSW LLC in late 2022. A significant organizational development in early 2024 was the unionization effort by staff members.
Discover the tools The Austin Chronicle uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
The Austin Chronicle commonly uses the email format combining the first initial and last name of the employee followed by the company domain. This is a frequently observed pattern for staff communication.
[first_initial][last]@austinchronicle.com
Format
kjones@austinchronicle.com
Example
85%
Success rate
Media Guild of the South, CWA Local 39213 • February 29, 2024
Staffers at The Austin Chronicle announced they have unionized with the Media Guild of the South, a local of The NewsGuild-CWA. The Austin Chronicle Workers Union is seeking voluntary recognition from management, SXSW LLC, to bargain for a contract covering wages, benefits, and working conditions....more
The Austin Chronicle • September 1, 2023
The Austin Chronicle celebrated its 42nd anniversary, reflecting on its long history of serving the Austin community with independent news, cultural coverage, and comprehensive arts and entertainment listings since its founding in 1981....more
KUT News • May 15, 2023
The Austin Chronicle, along with KUT and KUTX, received recognition with regional Edward R. Murrow Awards for outstanding achievements in journalism, highlighting the quality of their work in various categories....more
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