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Terra Firma Capital Partners is a leading European private equity firm founded by Guy Hands in 2002, following its spin-out from Nomura's Principal Finance Group. The firm specializes in investing in asset-rich businesses, often in essential industries, and transforming their performance through a hands-on, operational approach. Terra Firma targets investments where it can drive significant improvements in strategy, operations, and management to create long-term value. Key sectors have included renewable energy, housing, agriculture, and aircraft leasing, among others. They are known for their contrarian investment style and focus on businesses that require substantial operational change.
The London headquarters serves as the central hub for investment strategy, deal origination and execution, portfolio company management, investor relations, and overall corporate governance.
Located in the More London complex, offering modern facilities with views of the River Thames and Tower Bridge, reflecting its status as a prominent financial institution.
The work culture at Terra Firma is typically characterized by a high-performance, analytical, and entrepreneurial environment, with a strong emphasis on operational expertise and value creation.
Its London location provides Terra Firma with direct access to European markets, a deep talent pool, and a robust network of financial and advisory services critical for private equity operations.
While headquartered in London with a key office in Guernsey, Terra Firma's primary focus is on investments across Europe. Their portfolio companies operate in various European countries, and the firm's expertise is geared towards managing and transforming businesses within this geographical scope. Their global presence is thus defined by the operational footprint of their investments rather than a multitude of Terra Firma branded offices.
2 More London Riverside
London
England
United Kingdom
Address: PO Box 656, Valley House, Hirzel Street, St Peter Port, Guernsey, GY1 3PE
Guernsey is a well-established offshore financial center, offering a favorable regulatory and tax environment for managing investment funds.
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As of April 2025, Terra Firma Capital Partners' leadership includes:
Terra Firma Capital Partners has been backed by several prominent investors over the years, including:
Terra Firma has seen key leadership transitions, notably the appointment of a new CEO to steer the firm's strategy.
Discover the tools Terra Firma Capital Partners uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Terra Firma Capital Partners likely utilizes standard corporate email formats. Common patterns include first initial followed by last name, or first name separated from last name by a dot.
flast@terrafirma.com or first.last@terrafirma.com
Format
ghands@terrafirma.com
Example
80%
Success rate
Reuters • 2023-10-17
Welcome Break, Britain's second-biggest motorway services operator owned by private equity firm Terra Firma, is nearing a 2.5 billion pound ($3.05 billion) refinancing deal. This refinancing aims to address upcoming debt maturities....more
Private Equity News • 2023-02-09
Vivek Ahuja was appointed CEO of Terra Firma in late 2022. Guy Hands remains chairman and chief investment officer of the European private equity firm....more
Sky News • 2021-03-05
Terra Firma Capital Partners acquired Kier Group's housebuilding arm, Kier Living, for £110 million. The business was subsequently rebranded as Tilia Homes....more
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