What Does Tastea Do?

Total employees155
HeadquartersFountain Valley
Founded2001

Tastea is a popular American cafe and boba tea chain, renowned for its innovative and customizable specialty tea beverages, smoothies, and snacks. Founded in Southern California in 2001, Tastea emphasizes high-quality ingredients and a unique customer experience. The company has expanded its presence primarily through a successful franchising model, growing its footprint across California and into other states like Arizona, Nevada, and Texas.

Where Is Tastea's Headquarters?

Tastea officeTastea officeTastea officeTastea office
*Images sourced via web search. Rights belong to original owners

HQ Function

The headquarters serves as the central command for Tastea's operations, including franchise management and support, marketing strategy, new product development, supply chain coordination, and administrative functions.

Notable Features:

The facility likely includes modern office spaces for corporate staff and potentially a test kitchen for beverage innovation and quality control, reflecting its role in the food and beverage industry. It's designed for operational efficiency rather than as a public landmark.

Work Culture:

The work culture at Tastea HQ is described as dynamic and entrepreneurial, fostering innovation in a fast-paced environment. There's a strong focus on brand growth, quality, customer experience, and supporting their network of franchisees.

HQ Significance:

This location is significant as the nerve center for the entire Tastea brand, guiding its expansion, maintaining product consistency, and driving marketing initiatives across all its stores.

Values Reflected in HQ: The headquarters likely reflects values such as innovation (especially in product development), operational excellence, collaboration with franchisees, and a commitment to quality that defines the Tastea brand.

Location:

Tastea currently operates primarily within the United States, with a strong presence in California and ongoing expansion into other states including Arizona, Texas, and Nevada. All international and domestic corporate functions, including franchise development and support, are managed from their U.S. headquarters. While primarily focused on the U.S. market, the franchise model offers potential for future international expansion.

Street Address:

10180 Warner Ave, Suite 103

City:

Fountain Valley

State/Province:

CA

Country:

USA

Where Else Does Tastea Operate Around the World?

N/A - Centralized Corporate Operations

Address: N/A

Retail store locations serve local communities across several states by providing Tastea's unique beverage and food offerings, each operating as an individual franchise business supported by the central HQ.

Buying Intent Signals for Tastea

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Tastea? Meet the Executive Team

As of April 2025, Tastea' leadership includes:

Ted Vu - Co-Founder & Chief Executive Officer
Scott Nguyen - Co-Founder
Joyce Lee - Director of Marketing

Who's Investing in Tastea?

Tastea has been backed by several prominent investors over the years, including:

Privately Held
Franchise Investment Model (primary growth driver)

What Leadership Changes Has Tastea Seen Recently?

Hire0
Exits0

No major executive new hires or exits at Tastea have been publicly announced in the last 12 months. The company's leadership, particularly its founders, appears stable and actively involved in guiding the brand's growth and operations.

Departures

N/A, No executive departures publicly reported for Tastea.

New Appointments:

N/A, No new executive appointments publicly reported for Tastea.

What Technology (Tech Stack) Is Used byTastea?

Discover the tools Tastea uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Tastea Email Formats and Examples

While Tastea's specific internal corporate email formats are not publicly disclosed, companies of its size and structure often utilize common patterns. For official inquiries, Tastea typically provides contact forms or dedicated customer service email addresses (e.g., info@lovetastea.com) on their official website.

[firstinitial][last]@lovetastea.com

Format

jdoe@lovetastea.com

Example

60%

Success rate

What's the Latest News About Tastea?

QSR MagazineJanuary 9, 2024

Tastea Kicks Off 2024 with New CreamLattes

Tastea announced the launch of its new CreamLattes series, featuring three distinct flavors: Taro, Ube, and Mung Bean. These beverages combine traditional Asian flavors with a creamy latte texture, catering to evolving consumer preferences....more

QSR MagazineNovember 14, 2023

Tastea Continues Expansion With New Store In Corona, CA

Tastea celebrated the grand opening of its new location in Corona, California, further expanding its footprint in Southern California. The new store offers the brand's popular range of specialty teas, smoothies, and snacks to the local community....more

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