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Targeted Victory is a leading full-service digital strategy and marketing agency, specializing in right-of-center political campaigns, issue advocacy organizations, and corporate clients. Founded in 2009, the agency is renowned for its audience-focused and data-driven approach, delivering innovative solutions in digital advertising, online fundraising, website development, and comprehensive media strategy. They leverage cutting-edge technology and deep industry expertise to help clients achieve their objectives in an increasingly mobile-first world.
Serves as the primary center for strategic operations, digital campaign development, client management, data analytics, and technological innovation for the agency.
Modern office facilities situated in a prominent Arlington business district, designed to foster collaboration, creativity, and agile responses for client needs. The space is equipped with advanced technology infrastructure.
A dynamic, fast-paced, and results-oriented environment, reflecting its focus on high-stakes political and advocacy campaigns. The culture emphasizes data-driven strategies, innovation in digital solutions, and collaborative teamwork.
Strategically situated in Arlington, VA, part of the Washington D.C. metropolitan area, providing close proximity to key political, advocacy activities, and national stakeholders. Its location is central to the U.S. political consulting and public affairs landscape.
Targeted Victory's functions, including digital advertising, data analytics, fundraising, and strategic communications, are primarily delivered to clients across the United States. While its core focus is on domestic U.S. political campaigns, advocacy groups, and corporate affairs, its digital expertise may occasionally be leveraged for U.S.-based clients with specific, limited international communication needs.
2311 Wilson Blvd, Suite 500
Arlington
VA
USA
No additional office locations available.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, Targeted Victory' leadership includes:
Targeted Victory has been backed by several prominent investors over the years, including:
In the last 12 months, Targeted Victory announced the hiring of TJ Bucholz as Managing Director of Public Affairs in September 2023. He subsequently departed in December 2023 to establish his own firm.
Discover the tools Targeted Victory uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Targeted Victory commonly uses the [first_initial][last]@targetedvictory.com email format. This is a standard pattern for many organizations and is likely the primary method for professional email communication within the company.
[first_initial][last]@targetedvictory.com
Format
zmoffatt@targetedvictory.com
Example
85%
Success rate
Targeted Victory Blog • April 29, 2024
Targeted Victory announced it won six Pollie Awards from the American Association of Political Consultants (AAPC) for its innovative work in digital advertising, fundraising, and public affairs campaigns....more
The Hill • March 13, 2024
Zac Moffatt, CEO of Targeted Victory, commented on the potential political ramifications of a TikTok ban, suggesting it could alienate young voters and highlighted the platform's role in reaching certain demographics....more
Targeted Victory Blog • February 2, 2024
Targeted Victory was named a finalist for fourteen Reed Awards by Campaigns & Elections magazine, recognizing their excellence in political campaigning and digital strategy across various categories....more
Axios • January 25, 2024
Targeted Victory's CEO, Zac Moffatt, discussed the evolving landscape of artificial intelligence in political advertising, noting how Republican campaigns are exploring AI tools for efficiency and message targeting while being mindful of ethical considerations....more
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