HQ Function

Served as the central hub for product development, engineering, marketing, sales, and administrative operations for the ad mediation platform during its independent operation.

Notable Features:

Typical of tech offices in the Shoreditch area, likely featuring an open-plan layout, collaborative workspaces, and modern amenities designed to foster innovation and teamwork. Specific architectural details for its office are not widely publicized.

Work Culture:

Characterized by a fast-paced, agile startup environment. The culture emphasized innovation in ad tech, a strong focus on developer needs, and collaborative problem-solving. Employees were passionate about mobile technology and monetization.

HQ Significance:

The London HQ was strategically important for accessing the European tech talent pool and serving a global developer base. Its location in Shoreditch placed it within a vibrant startup ecosystem, beneficial for partnerships and growth.

Values Reflected in HQ: The choice of a Shoreditch location and a startup-style office likely reflected values of innovation, agility, collaboration, and a modern approach to business and technology development.

Location:

While headquartered in London, Tapdaq's mobile ad mediation platform and SDK were utilized by app developers and publishers globally. Its services were accessible worldwide, supporting international ad networks and helping developers in various regions monetize their applications. Its business development and customer support catered to a global audience, primarily through digital channels and industry event participation.

Street Address:

70 Wilson Street

City:

London

State/Province:

England

Country:

United Kingdom