What Does Taboola Do?

Total employees1873
HeadquartersNew York
Founded2007

Taboola is a global technology company that powers recommendations for the open web, helping people discover things they may like. The company's platform, powered by artificial intelligence, is used by digital properties, including websites, devices, and mobile apps, to drive monetization and user engagement. Taboola has partnerships with many of the world’s top digital publishers, including CNBC, NBC News, Business Insider, The Independent, and El Mundo. They enable publishers to monetize their content and advertisers to reach highly engaged audiences through native ad placements.

Where Is Taboola's Headquarters?

Taboola officeTaboola officeTaboola officeTaboola office
*Images sourced via web search. Rights belong to original owners

HQ Function

The New York headquarters serves as the central hub for Taboola's global operations, housing executive leadership, strategic planning, core business operations, product strategy, and global sales and marketing oversight.

Notable Features:

The office features a modern design with collaborative workspaces, open-plan areas, and amenities typical of a leading technology company, fostering innovation and teamwork. It's situated in a vibrant district with views of Madison Square Park.

Work Culture:

Taboola's work culture is often described as fast-paced, innovative, data-driven, and collaborative. There's a strong emphasis on making an impact, transparency, and encouraging employees to take initiative and contribute to the company's growth.

HQ Significance:

As the primary headquarters, this location is crucial for strategic decision-making, global coordination, and maintaining relationships with key partners and clients in the North American market and globally.

Values Reflected in HQ: The headquarters' design and environment aim to reflect Taboola's core values such as 'Commit and Deliver,' 'Collaboration,' 'Always Learn,' 'Transparency,' and 'Care,' by providing spaces that encourage interaction, learning, and focused work.

Location:

Taboola operates globally with a network of offices and teams supporting publishers and advertisers in over 50 countries across North America, South America, Europe, the Middle East, Africa, and Asia-Pacific. This extensive presence enables Taboola to provide localized support, market-specific insights, and tailored content recommendation solutions to its diverse international clientele, powering recommendations across a vast network of digital properties worldwide.

Street Address:

16 Madison Square West, 7th Floor

City:

New York

State/Province:

NY

Country:

USA

Where Else Does Taboola Operate Around the World?

Tel Aviv, Israel

Address: Habarzel St 38, Tel Aviv-Yafo, Israel (Example, confirm exact address)

Serves as a primary center for technology and engineering talent, driving innovation for Taboola's global products.

London, United Kingdom

Address: Holborn Gate, 330 High Holborn, London, WC1V 7QT, UK (Example, confirm exact address)

Leads Taboola's commercial activities and partnerships in the UK and Europe, adapting global strategies to local market needs.

Bangkok, Thailand

Address: Unit 2205, 22/F, Exchange Tower, 388 Sukhumvit Road, Klongtoey, Bangkok 10110 (Example, confirm exact address)

Supports Taboola's expansion and operations in the diverse and rapidly growing APAC market, tailoring services to regional publishers and advertisers.

Los Angeles, CA, USA

Address: Specific LA address not prominently listed, operates in the region. (Example, confirm exact address if available)

Strengthens Taboola's presence in a key US media market, fostering relationships with digital publishers and advertisers on the West Coast.

Buying Intent Signals for Taboola

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Taboola? Meet the Executive Team

As of April 2025, Taboola' leadership includes:

Adam Singolda - Founder & Chief Executive Officer
Eldad Maniv - President & Chief Operating Officer
Stephen Walker - Chief Financial Officer
Lior Golan - Chief Technology Officer
Kristy Kozlowski - Chief People Officer
David Strupp - Chief Corporate Development Officer

Who's Investing in Taboola?

Taboola has been backed by several prominent investors over the years, including:

Evergreen Venture Partners (Pre-IPO)
Pitango Venture Capital (Pre-IPO)
Marker LLC (Pre-IPO)
Vintage Investment Partners (Pre-IPO)
Fidelity Management and Research Company (Pre-IPO, late-stage)
The Vanguard Group (Post-IPO, major shareholder)
BlackRock, Inc. (Post-IPO, major shareholder)

What Leadership Changes Has Taboola Seen Recently?

Hire1
Exits0

Taboola strengthened its executive team with the appointment of Kristy Kozlowski as Chief People Officer, effective January 2024. No other major C-level executive departures or appointments were prominently announced in the past 12 months.

New Appointments:

Kristy Kozlowski, Kristy Kozlowski joined Taboola as Chief People Officer to lead the company's global human resources strategy and talent development initiatives.

What Technology (Tech Stack) Is Used byTaboola?

Discover the tools Taboola uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Taboola Email Formats and Examples

Taboola primarily uses the [first].[last]@taboola.com email format for its employees. This is a common pattern for professional communication within the company.

[first].[last]@taboola.com

Format

adam.singolda@taboola.com

Example

90%

Success rate

What's the Latest News About Taboola?

Taboola PressMay 14, 2024

TIME Extends Strategic Partnership With Taboola to Power Recommendations and Grow Readership

TIME has extended its strategic partnership with Taboola for an additional three years. Under the extended agreement, TIME will continue to utilize Taboola’s full suite of products, including Taboola Feed, Taboola Video, and Taboola Newsroom, to grow its readership and enhance user engagement....more

Taboola Investor RelationsMay 8, 2024

Taboola Reports First Quarter 2024 Financial Results

Taboola announced its financial results for the first quarter ended March 31, 2024. The company highlighted its revenue performance, growth in e-commerce, and progress on strategic initiatives, including its partnership with Yahoo....more

Taboola PressFebruary 20, 2024

Taboola Launches Taboola Select, Offering Advertisers Direct Access to Premium, Exclusive Publisher Inventory

Taboola launched Taboola Select, a new offering that provides advertisers with direct access to a curated selection of premium, exclusive publisher inventory. This initiative aims to enhance brand safety and campaign performance for advertisers seeking high-quality placements....more

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