What Does System1 Do?

Total employees361
HeadquartersLos Angeles
Founded2013

System1 is a technology and data science company that operates a Responsive Acquisition Marketing Platform (RAMP). This platform delivers high-intent customers to advertisers and high-quality monetization for publishers by identifying and unlocking consumer intent across various digital channels, including search engines and social media. System1's proprietary algorithms and machine learning capabilities enable it to connect consumers with relevant products and services, driving growth for its partners.

Where Is System1's Headquarters?

System1 officeSystem1 officeSystem1 officeSystem1 office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the central hub for System1's global operations, including executive leadership, core technology development, data science, product innovation, sales, and marketing strategy.

Notable Features:

Modern office space designed to foster collaboration and innovation, likely featuring open-plan work areas, advanced technology-equipped meeting rooms, and communal spaces. Strategically located in Los Angeles' 'Silicon Beach' area.

Work Culture:

Emphasizes a data-driven, fast-paced, and innovative environment. Fosters collaboration, continuous learning, and a focus on results within a dynamic tech setting.

HQ Significance:

The Los Angeles headquarters is strategically important due to its proximity to a rich talent pool in technology, data science, and digital marketing, and its integration within the vibrant West Coast tech ecosystem.

Values Reflected in HQ: The headquarters likely reflects System1's values of innovation, technological excellence, collaboration, and a forward-thinking approach to digital marketing and customer acquisition.

Location:

System1 primarily operates with key offices in North America (USA and Canada) that support its global digital advertising and customer acquisition platform. While its physical office footprint is concentrated in these regions, its technology platform and services reach a global audience of consumers and advertisers, enabling worldwide campaign delivery and user engagement across diverse digital channels.

Street Address:

4235 Redwood Ave

City:

Los Angeles

State/Province:

CA

Country:

USA

Where Else Does System1 Operate Around the World?

Kirkland, WA/USA

Address: 520 Kirkland Way, Suite 300, Kirkland, WA 98033

Supports System1's North American operations, particularly in technology innovation and expanding its reach within the Pacific Northwest tech industry.

Guelph, ON/Canada

Address: 107 Wyndham St N, Suite 201, Guelph, ON N1H 4E9, Canada

Strengthens System1's presence in Canada, supports global platform development, and taps into the Canadian technology market and talent.

Buying Intent Signals for System1

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading System1? Meet the Executive Team

As of April 2025, System1' leadership includes:

Michael Blend - Co-Founder, Chairman & Chief Executive Officer
Tridivesh (Trid) Kidambi - Chief Financial Officer
Beth Sestanovich - Chief Operating Officer
Jen Robinson - Chief People Officer
Paul Filsinger - Chief Technology Officer
Michael Phillips - Chief Marketing Officer
Mohammad Vaghari - General Counsel and Corporate Secretary

Who's Investing in System1?

System1 has been backed by several prominent investors over the years, including:

Cannae Holdings, Inc.
The Raine Group (prior to public listing)
Court Square Capital Partners (prior to public listing)
Various public market institutional investors (NYSE: SST)

What Leadership Changes Has System1 Seen Recently?

Hire1
Exits0

System1 appointed a new General Counsel and Corporate Secretary in the last 12 months. The core C-suite executive team has otherwise remained stable during this period, with other key leadership roles filled just prior to this timeframe.

New Appointments:

Mohammad Vaghari, Mohammad Vaghari appointed as new General Counsel and Corporate Secretary.

What Technology (Tech Stack) Is Used bySystem1?

Discover the tools System1 uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

System1 Email Formats and Examples

System1 likely utilizes common corporate email formats for its employees. While exact patterns can vary, a frequent structure often involves a combination of the employee's first name, last name, or initials followed by '@system1.com'. Sales intelligence tools suggest several common patterns.

[first]@system1.com or [first].[last]@system1.com

Format

jane@system1.com or jane.doe@system1.com

Example

75%

Success rate

What's the Latest News About System1?

Business Wire • May 9, 2024

System1 Reports First Quarter 2024 Financial Results

System1 announced its financial results for the first quarter ended March 31, 2024, detailing revenue, net income, adjusted EBITDA, and operational highlights, including growth in its RAMP advertising sessions and a reduction in headcount to 461 employees....more

Business Wire • February 29, 2024

System1 Reports Fourth Quarter and Full Year 2023 Financial Results

System1 reported its financial results for the fourth quarter and full year ended December 31, 2023, discussing revenue performance, strategic initiatives, and market trends impacting its advertising technology business....more

Business Wire (via Yahoo Finance) • May 9, 2023

System1 Appoints Mohammad Vaghari as General Counsel and Corporate Secretary

System1 announced the appointment of Mohammad Vaghari to the role of General Counsel and Corporate Secretary, effective immediately. Vaghari brings extensive legal and corporate governance experience to the company....more

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