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SWR (Stale-While-Revalidate) is a popular open-source React Hooks library for data fetching, created and maintained by Vercel. It simplifies data fetching logic in React applications by providing features like request deduplication, caching, automatic revalidation on focus or network recovery, pagination, optimistic UI updates, and real-time experiences. SWR aims to provide a fast, lightweight, and reusable data-fetching solution, enhancing user experience by ensuring data is always fresh yet served quickly from cache. It is widely adopted in the React ecosystem for its simplicity and powerful capabilities.
This address serves as the official corporate registration for Vercel Inc., the creators of SWR. Core development, strategic planning, and operations for Vercel's products, including the SWR library, are managed by a distributed global team.
As a remote-first company, Vercel's 'headquarters' is best understood as its digital infrastructure and collaborative platforms that connect its global workforce, rather than a traditional physical building.
Vercel fosters a remote-first culture emphasizing innovation, high performance, developer-centricity, and asynchronous collaboration across distributed teams. There's a strong focus on autonomy and impact.
While the physical address fulfills legal and corporate registration requirements, Vercel's operational 'headquarters' is its global network of talent. This network drives the development of SWR and other critical Vercel platform services used by developers worldwide.
SWR, as an influential open-source library, is utilized by developers and organizations across the globe. Its development is led by Vercel, a global, remote-first company that provides infrastructure and services to users in numerous countries. Vercel's platform ensures high availability and optimal performance for applications built with SWR. Furthermore, the SWR community itself is international, actively contributing to the library's widespread adoption, feature development, and support.
340 S Lemon Ave #4133
Walnut
CA
USA
Address: N/A (Distributed Workforce)
To foster continuous innovation, provide comprehensive support to a global user base, and maintain operational resilience by leveraging talent from various regions without the constraints of traditional physical office locations.
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As of April 2025, SWR' leadership includes:
SWR has been backed by several prominent investors over the years, including:
Vercel has focused on strengthening its leadership team to support its rapid growth. A notable appointment in the last year includes a new CISO. The company generally maintains stability within its core executive leadership.
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Vercel, the company behind SWR, commonly uses email formats based on employee names. The most frequently observed patterns include using the first name or a combination of the first name and last initial, or first name and last name.
[first]@vercel.com or [first].[last]@vercel.com
Format
example: sophia@vercel.com or sophia.chen@vercel.com
Example
85%
Success rate
Vercel Blog • February 27, 2024
Vercel announced the general availability of its Cron Jobs feature, enabling developers to easily schedule serverless functions and automate tasks within their Vercel projects. This addition enhances the Vercel platform, widely used for deploying applications built with libraries like SWR, by providing robust backend scheduling capabilities....more
Vercel Blog • October 26, 2023
Vercel launched version 3.0 of its AI SDK, offering improved tools and broader support for developers looking to integrate generative AI functionalities into their web applications. This development underscores Vercel's commitment to providing cutting-edge solutions for the developer community, benefiting the ecosystem in which SWR operates....more
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