SwitchBot
SwitchBot's Overview
SwitchBot is a global smart home brand dedicated to making life simpler through innovative, easy-to-use products. Founded in 2015, the company specializes in retrofitting existing home appliances and fixtures to make them smart, without requiring complex installations or replacements. Their product line includes iconic devices like the SwitchBot Bot (a smart button pusher), SwitchBot Curtain (automating curtains), smart hubs, sensors, cameras, and more recently, smart cleaning robots. SwitchBot aims to provide accessible and affordable smart home solutions, enabling users to automate their homes effortlessly and enhance their daily comfort and convenience. They are known for their commitment to user feedback and continuous product improvement, including embracing new standards like Matter.
Where is SwitchBot's Headquarters?
HQ Function
Serves as the global business and corporate headquarters for Wonderlabs, Inc. (SwitchBot), overseeing international sales, marketing, legal, financial operations, and global brand strategy.
Notable Features:
Strategically located in a prominent commercial district in Hong Kong, providing excellent connectivity and access to global business services and talent.
Work Culture:
As a fast-growing tech company, the culture is likely dynamic, innovative, and customer-focused, emphasizing collaboration, rapid product development, and responsiveness to market trends in the smart home industry.
HQ Significance:
The Hong Kong headquarters is pivotal for SwitchBot's international operations, managing global partnerships, market expansion strategies, and maintaining its brand presence in the competitive worldwide smart home market.
Values Reflected in HQ: The choice of a global hub like Hong Kong reflects SwitchBot's ambition for international reach, efficiency in global operations, and a commitment to building a strong, accessible worldwide brand.
Location:
SwitchBot supports global functions including R&D and product development (primarily in Shenzhen), manufacturing oversight, international sales and marketing (coordinated from Hong Kong and regional offices), customer support in multiple languages, and logistics across North America, Europe, Asia (especially Japan), and other regions. They sell their products worldwide through online platforms and local distributors.
Street Address:
RM 1101B, 11/F, Lippo Sun Plaza, 28 Canton Rd
City:
Tsim Sha Tsui, Kowloon
State/Province:
Hong Kong SAR
Country:
China
SwitchBot's Global Presence
Shenzhen, Guangdong, China
Address: Primary R&D and operations are based in Shenzhen (Woan Technology (Shenzhen) Co., Ltd.). Specific public address often refers to industrial/tech parks like Room 510, Building 1, German-Chinese SME Industrial Park, Hangcheng Avenue, Xixiang Street, Bao'an District.
Leverages Shenzhen's world-class electronics manufacturing ecosystem and tech talent pool to design, develop, and produce SwitchBot's smart home devices for global distribution.
Tokyo, Japan
Address: Specific office address in Tokyo is not publicly detailed.
Caters to the specific needs and high smart home adoption rates of Japanese consumers, strengthening SwitchBot's market position and brand loyalty in a key Asian market.
Houston, Texas, USA
Address: 210 D EVANS WAY STE 1, HOUSTON, TX 77060-3526, USA
Facilitates efficient customer service, product returns, and logistical operations within the United States, enhancing the customer experience in a major market.
Buying Intent Signals for SwitchBot
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of SwitchBot
As of April 2025, SwitchBot' leadership includes:
Investors of SwitchBot
SwitchBot has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
No major executive new hires or departures have been widely publicized by SwitchBot in the last 12 months. The company continues to be led by its founding team.
Technology (Tech Stack) used by SwitchBot
Discover the tools SwitchBot uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
SwitchBot Email Formats and Examples
Common email formats for companies like SwitchBot often use a combination of first name, last name, or initials. Official support and inquiry emails typically go to generic addresses like support@switch-bot.com or press@switch-bot.com.
Likely formats include [first].[last]@switch-bot.com or [first_initial][last]@switch-bot.com
Format
example: jane.doe@switch-bot.com
Example
70%
Success rate
News and media
TechHive • April 3, 2024
SwitchBot Lock Pro review: A highly versatile smart lock
Review of the SwitchBot Lock Pro, highlighting its versatility, multiple unlocking methods, and compatibility with various door types. It's praised for its easy installation and robust features, including Matter support via a hub....more
The Verge • February 1, 2024
SwitchBot’s S10 robot vacuum with auto-refill and drain is now available
The SwitchBot S10, a robot vacuum and mop that can automatically refill its water tank and drain dirty water by connecting to plumbing, is now available for purchase after a successful Kickstarter campaign....more
CNET • January 4, 2024
SwitchBot Shows Off New Smart Lock Pro at CES 2024
SwitchBot unveiled its new Lock Pro at CES 2024, featuring 15 unlocking methods, including fingerprint, passcode, and Apple Watch. It aims for long battery life and easy installation....more
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