Swirl
Swirl's Overview
Swirl is a pioneering live video shopping platform that empowers brands and retailers to engage with their customers through interactive and shoppable live video experiences. By integrating real-time video, chat, and e-commerce functionalities, Swirl helps businesses create authentic connections, demonstrate products effectively, and drive sales conversions. Their solution aims to bridge the gap between online and offline shopping, offering a dynamic and engaging way for customers to discover and purchase products. Swirl primarily targets D2C brands, E-commerce marketplaces, and enterprises looking to enhance their digital customer experience.
Where is Swirl's Headquarters?
HQ Function
Serves as the central hub for product development, engineering, sales, marketing, strategic partnerships, and overall company operations for Swirl's global live video shopping platform.
Notable Features:
Located in a modern co-working space within a prominent business complex, offering contemporary office amenities, collaborative workspaces, and networking opportunities conducive to innovation.
Work Culture:
As a dynamic tech startup in the live commerce sector, Swirl's HQ fosters a fast-paced, innovative, and collaborative work environment. There's a strong emphasis on agility, customer-centricity, creative problem-solving, and a results-driven approach.
HQ Significance:
The Gurugram headquarters is significant as it anchors Swirl within India's burgeoning tech landscape, providing access to skilled tech talent, investment opportunities, and a large, digitally-savvy domestic market crucial for testing and scaling e-commerce innovations.
Values Reflected in HQ: The headquarters' choice of a modern, collaborative space in a tech hub reflects Swirl's values of innovation, collaboration, technological advancement, agility, and a forward-looking approach to business.
Location:
While headquartered in India, Swirl actively supports brands and businesses across multiple geographies, including India, Southeast Asia, the Middle East, and is expanding its reach to North American and European markets. Their platform is designed for global applicability, supporting multi-language and multi-currency functionalities to enable clients to engage diverse international audiences effectively through live video shopping.
Street Address:
WeWork, Two Horizon Centre, DLF Phase 5, Sector 43
City:
Gurugram
State/Province:
Haryana
Country:
India
Swirl's Global Presence
Singapore, Singapore
Address: Regional presence; specific office address not publicly listed. Operations may be managed through flexible workspaces or remote teams.
To capitalize on the rapidly growing e-commerce and live streaming adoption in Southeast Asia, providing localized support, tailoring solutions for regional market needs, and driving Swirl's growth in this dynamic digital landscape.
Buying Intent Signals for Swirl
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Swirl
As of April 2025, Swirl' leadership includes:
Investors of Swirl
Swirl has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
As a privately held startup, Swirl does not frequently publicize executive team changes unless they are of major strategic significance. No major executive hires or exits have been publicly announced in the last 12 months. The founding team continues to lead the company's strategic direction.
Technology (Tech Stack) used by Swirl
Discover the tools Swirl uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Swirl Email Formats and Examples
Swirl likely utilizes standard professional email formats for its employees. The most common patterns typically involve the first name, last name, or initials combined with the company domain '@swirl.live'.
[first]@swirl.live or [first].[last]@swirl.live
Format
kaushik@swirl.live
Example
75%
Success rate
News and media
CXO Outlook • February 21, 2024
Swirl news title: Swirl Live Shopping Platform: Revolutionizing E-commerce With Real-Time Engagement
This article highlights Swirl's innovative approach to e-commerce, detailing how its live video shopping platform enhances real-time customer engagement and drives sales for brands....more
BW Disrupt (Businessworld) • August 2, 2023
Swirl news title: How Swirl Is Helping Brands Multiply Conversions With Live Shopping
The piece explores the impact of Swirl's live shopping solutions on conversion rates for brands, showcasing its features and benefits in the competitive e-commerce landscape....more
Inc42 • December 08, 2021
Swirl news title: Shoppable Video Platform Swirl Bags $1.1 Mn Funding To Foray Into US, MENA & SEA
Reports on Swirl securing $1.1 million in a seed funding round led by Inflection Point Ventures. The funding was aimed at product development and international expansion into key markets including the US, MENA, and Southeast Asia....more
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