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Swim England is the national governing body for swimming and all aquatic disciplines in England. It strives to inspire everyone to enjoy the water in a safe and fun environment, from grassroots participation to elite performance. Swim England works to create a healthier nation through swimming, supporting clubs, coaches, volunteers, and athletes across disciplines including swimming, diving, water polo, artistic swimming, and open water swimming. They also focus on learn to swim programmes and promoting water safety.
The headquarters at SportPark serves as the central administrative, governance, and operational hub for Swim England. It coordinates national strategies, develops programmes, manages finances, supports clubs and members, and oversees all aquatic disciplines across England.
Its location within SportPark, Loughborough, a state-of-the-art campus designed to foster collaboration among national sports organisations. The facility benefits from proximity to Loughborough University's world-class sporting infrastructure.
A professional and passionate environment focused on promoting aquatic sports, athlete development, and water safety. The culture likely encourages collaboration, innovation, and a commitment to inclusivity and excellence in sport.
The headquarters is significant as the nerve centre for English aquatics, driving participation from grassroots to elite levels. Its location in Loughborough, a national centre for sporting excellence, enhances its operational capabilities and strategic partnerships.
While Swim England's primary focus is national (within England), it has a global presence through its affiliation with British Swimming, which represents Great Britain in international competitions like the Olympics and World Championships. Swim England also engages with European (LEN) and World (World Aquatics - formerly FINA) governing bodies, contributing to international standards, rules, and the development of aquatic sports globally. English athletes and coaches frequently participate in international events and contribute to the global aquatics community.
SportPark, 3 Oakwood Drive
Loughborough
Leicestershire
United Kingdom
Address: N/A (Operates through regional development managers and networks rather than fixed large-scale regional offices)
To provide tailored support and resources at a local level, ensuring Swim England's programmes and initiatives are accessible and effective throughout all parts of England.
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As of April 2025, Swim England' leadership includes:
Swim England has been backed by several prominent investors over the years, including:
The most significant executive change in the last 12 months at Swim England has been the transition in the Chief Executive Officer role. Jane Nickerson MBE retired at the end of March 2024, and Andy Salmon commenced his role as the new CEO in April 2024.
Discover the tools Swim England uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Swim England likely utilizes standard professional email formats. The most common patterns for organizations of this type often involve combinations of the employee's first name and last name, or first initial and last name, followed by the '@swimming.org' domain.
[firstname].[lastname]@swimming.org or [firstinitial][lastname]@swimming.org
Format
jane.doe@swimming.org
Example
75%
Success rate
Swim England Website • April 2, 2024
Andy Salmon has officially commenced his new role as chief executive of Swim England, taking over from Jane Nickerson. He expressed his enthusiasm for leading the organisation to foster growth in participation and achieve success in aquatic sports....more
Swim England Website • February 29, 2024
Swim England has introduced 'Start With Water,' a new, free cross-curricular educational resource for primary schools. This initiative aims to integrate essential water safety and swimming knowledge into various subjects for Key Stage 1 and 2 pupils....more
Swim England Website • April 25, 2024
Swim England has launched Level X Diving, a novel competition format aimed at providing more accessible competitive experiences for club divers. This initiative is designed to support their development and progression within the diving pathway....more
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