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Svyaznoy was one of Russia's largest retailers of mobile phones, consumer electronics, and related services. Founded in 1995 by Maksim Nogotkov, the company grew to operate thousands of stores across Russia and Belarus. Beyond retail, Svyaznoy also ventured into financial services (Svyaznoy Bank) and an online media project. At its peak, it was a major player in the Russian tech retail market, known for its wide reach and diverse product offerings. However, the company faced increasing financial difficulties, leading to it filing for bankruptcy in early 2023 and being officially declared bankrupt in December 2023. This profile reflects its historical operations and significance.
Served as the central administrative and strategic hub for Svyaznoy's extensive retail and service operations across Russia.
Information on specific architectural highlights is limited. As a major corporate office, it likely housed key departments like management, marketing, finance, and logistics operations.
Historically, it was likely a dynamic and fast-paced environment typical of a large retail and technology-focused company, with an emphasis on sales, customer service, and market adaptation. During its growth phases, it would have fostered innovation in retail strategies.
The Moscow headquarters was crucial for coordinating the operations of thousands of retail outlets, managing a large workforce, and driving the company's strategic initiatives in the competitive Russian electronics market.
Svyaznoy's operations were predominantly concentrated in Russia, where it historically maintained one of the largest electronics retail networks. It also had a significant presence in Belarus. The company supported functions such as retail sales, device distribution, customer service, and for a period, financial services (through Svyaznoy Bank) across these national markets. Its international reach beyond these countries was limited.
Letnikovskaya Street, 10, bld. 2
Moscow
Moscow
Russia
Address: An extensive network of thousands of retail stores located in various cities and towns.
To provide widespread access to consumer electronics and telecommunication services across different regions of Russia and Belarus, catering to local market demands and ensuring brand presence.
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As of April 2025, Svyaznoy' leadership includes:
Svyaznoy has been backed by several prominent investors over the years, including:
Svyaznoy experienced significant leadership changes in the years leading up to and during its bankruptcy in 2023. These included CEO transitions and the eventual appointment of a bankruptcy trustee to manage the company's affairs.
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Specific email formats for Svyaznoy are not publicly confirmed, especially post-bankruptcy as the company is defunct. Historically, large Russian companies often used formats such as [first_initial][last_name]@[companydomain] or [first_name].[last_name]@[companydomain]. Any attempts to use these now would be unsuccessful.
f.lastname@svyaznoy.ru or firstname.lastname@svyaznoy.ru (historical patterns, domain now defunct)
Format
j.doe@svyaznoy.ru (example based on historical patterns)
Example
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Success rate
CNews.ru • December 14, 2023
The Moscow Arbitration Court officially declared Svyaznoy N.V. (the parent company of the Svyaznoy retail chain) bankrupt. This decision marked the formal end of one of Russia's once-largest electronics retailers, following a bankruptcy petition filed earlier in the year due to significant accumulated debts and inability to meet creditor demands....more
Vedomosti • March 16, 2023
Leading Russian electronics retailer Svyaznoy initiated bankruptcy proceedings by filing a petition for its own insolvency. This move came after the company faced severe financial difficulties, including numerous lawsuits from creditors and suppliers over unpaid debts, exacerbated by supply chain disruptions and a challenging economic environment....more
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