What Does Svyaznoy Do?

Total employees27000
HeadquartersMoscow
Founded1995

Svyaznoy was one of Russia's largest retailers of mobile phones, consumer electronics, and related services. Founded in 1995 by Maksim Nogotkov, the company grew to operate thousands of stores across Russia and Belarus. Beyond retail, Svyaznoy also ventured into financial services (Svyaznoy Bank) and an online media project. At its peak, it was a major player in the Russian tech retail market, known for its wide reach and diverse product offerings. However, the company faced increasing financial difficulties, leading to it filing for bankruptcy in early 2023 and being officially declared bankrupt in December 2023. This profile reflects its historical operations and significance.

Where Is Svyaznoy's Headquarters?

Svyaznoy officeSvyaznoy officeSvyaznoy officeSvyaznoy office
*Images sourced via web search. Rights belong to original owners

HQ Function

Served as the central administrative and strategic hub for Svyaznoy's extensive retail and service operations across Russia.

Notable Features:

Information on specific architectural highlights is limited. As a major corporate office, it likely housed key departments like management, marketing, finance, and logistics operations.

Work Culture:

Historically, it was likely a dynamic and fast-paced environment typical of a large retail and technology-focused company, with an emphasis on sales, customer service, and market adaptation. During its growth phases, it would have fostered innovation in retail strategies.

HQ Significance:

The Moscow headquarters was crucial for coordinating the operations of thousands of retail outlets, managing a large workforce, and driving the company's strategic initiatives in the competitive Russian electronics market.

Values Reflected in HQ: The headquarters would have aimed to reflect Svyaznoy's ambition as a market leader, its focus on technology accessibility, and its extensive reach across Russia through efficient central operations.

Location:

Svyaznoy's operations were predominantly concentrated in Russia, where it historically maintained one of the largest electronics retail networks. It also had a significant presence in Belarus. The company supported functions such as retail sales, device distribution, customer service, and for a period, financial services (through Svyaznoy Bank) across these national markets. Its international reach beyond these countries was limited.

Street Address:

Letnikovskaya Street, 10, bld. 2

City:

Moscow

State/Province:

Moscow

Country:

Russia

Where Else Does Svyaznoy Operate Around the World?

Nationwide, Russia & Belarus (Historically)

Address: An extensive network of thousands of retail stores located in various cities and towns.

To provide widespread access to consumer electronics and telecommunication services across different regions of Russia and Belarus, catering to local market demands and ensuring brand presence.

Buying Intent Signals for Svyaznoy

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Svyaznoy? Meet the Executive Team

As of April 2025, Svyaznoy' leadership includes:

Maksim Nogotkov - Founder and Former President
Evgeny Davydovich - Former CEO
Oksana Naumova - Former CEO
Damir Shanyukov - Former CEO (leading up to bankruptcy)
Alexey Voinov - Court-appointed Bankruptcy Trustee / Acting CEO during bankruptcy proceedings

Who's Investing in Svyaznoy?

Svyaznoy has been backed by several prominent investors over the years, including:

Solvers Group (Oleg Malis)
Maksim Nogotkov (Founder, initial primary owner)
Trellas Enterprises Limited

What Leadership Changes Has Svyaznoy Seen Recently?

Hire0
Exits1

Svyaznoy experienced significant leadership changes in the years leading up to and during its bankruptcy in 2023. These included CEO transitions and the eventual appointment of a bankruptcy trustee to manage the company's affairs.

Departures

Damir Shanyukov, Damir Shanyukov was the CEO during the period Svyaznoy filed for bankruptcy. His executive role ceased with the progression of insolvency proceedings.

New Appointments:

Alexey Voinov, Alexey Voinov was appointed as the bankruptcy trustee by the Moscow Arbitration Court to manage Svyaznoy's affairs during the insolvency process.

What Technology (Tech Stack) Is Used bySvyaznoy?

Discover the tools Svyaznoy uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Svyaznoy Email Formats and Examples

Specific email formats for Svyaznoy are not publicly confirmed, especially post-bankruptcy as the company is defunct. Historically, large Russian companies often used formats such as [first_initial][last_name]@[companydomain] or [first_name].[last_name]@[companydomain]. Any attempts to use these now would be unsuccessful.

f.lastname@svyaznoy.ru or firstname.lastname@svyaznoy.ru (historical patterns, domain now defunct)

Format

j.doe@svyaznoy.ru (example based on historical patterns)

Example

0%

Success rate

What's the Latest News About Svyaznoy?

CNews.ruDecember 14, 2023

Svyaznoy Officially Declared Bankrupt by Russian Court

The Moscow Arbitration Court officially declared Svyaznoy N.V. (the parent company of the Svyaznoy retail chain) bankrupt. This decision marked the formal end of one of Russia's once-largest electronics retailers, following a bankruptcy petition filed earlier in the year due to significant accumulated debts and inability to meet creditor demands....more

VedomostiMarch 16, 2023

Svyaznoy Files for Its Own Bankruptcy Amidst Mounting Debt

Leading Russian electronics retailer Svyaznoy initiated bankruptcy proceedings by filing a petition for its own insolvency. This move came after the company faced severe financial difficulties, including numerous lawsuits from creditors and suppliers over unpaid debts, exacerbated by supply chain disruptions and a challenging economic environment....more

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