SVP Worldwide
SVP Worldwide's Overview
SVP Worldwide is the global leader in the consumer sewing machine industry, uniting the iconic brands SINGER®, HUSQVARNA® VIKING®, and PFAFF®. With a rich heritage spanning over 475 combined years, the company is dedicated to inspiring and empowering sewists of all skill levels worldwide through innovative products and a commitment to quality. SVP Worldwide designs, manufactures, and distributes a wide range of sewing machines, embroidery machines, and related accessories, fostering creativity and self-expression in the crafting community.
Where is SVP Worldwide's Headquarters?
HQ Function
Serves as the global corporate headquarters, overseeing strategic direction, global brand management, finance, human resources, and North American operations.
Notable Features:
Modern office facility supporting collaborative work and administrative functions. Specific architectural details are not widely publicized, but it's designed to support a global workforce.
Work Culture:
Emphasizes innovation, customer focus, and a passion for the sewing and crafting community. Aims to foster a collaborative environment that respects its rich brand heritage while driving future growth.
HQ Significance:
The Nashville area HQ centralizes global leadership and provides a strategic base for operations in the large North American market, facilitating efficient management and decision-making.
Values Reflected in HQ: The headquarters reflects values of efficiency, global connectivity, and a commitment to supporting its diverse brand portfolio and customer base through a centralized operational hub.
Location:
SVP Worldwide operates on a global scale, with products sold in over 180 countries. Its extensive distribution network ensures that SINGER®, HUSQVARNA® VIKING®, and PFAFF® sewing machines and accessories reach consumers through a variety of channels, including specialty dealers, mass retail, and online platforms. The company supports its global operations with strategically located offices and partnerships across North America, Europe, Asia, and other key markets, enabling it to cater to diverse regional needs and preferences in the sewing and crafting community.
Street Address:
1710 Heil Quaker Blvd, Suite 130
City:
La Vergne
State/Province:
Tennessee
Country:
USA
SVP Worldwide's Global Presence
Huskvarna, Sweden
Address: Drottninggatan 2, SE-561 80 Huskvarna, Sweden (Historical Husqvarna AB location, specific SVP office may vary within the area)
Drives innovation and maintains brand integrity for HUSQVARNA® VIKING® in Europe and globally, supporting sales and marketing efforts in the region.
Rödermark, Hessen, Germany
Address: Messenhäuser Str. 45, 63322 Rödermark, Germany (SVP Deutschland GmbH)
Serves as a key operational base for the German market, one of Europe's largest for sewing and crafting, ensuring brand presence and customer support.
Shanghai, China
Address: SVP Worldwide Trading (Shanghai) Co., Ltd., [Specific address in a Shanghai business district]
Supports the company's growth in the expanding Asian consumer markets and manages supply chain activities in the region, crucial for global manufacturing.
Buying Intent Signals for SVP Worldwide
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Executive Team of SVP Worldwide
As of April 2025, SVP Worldwide' leadership includes:
Investors of SVP Worldwide
SVP Worldwide has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
SVP Worldwide has actively strengthened its leadership team over the past year with key appointments to drive regional growth and technological advancement. No major executive departures have been publicly announced during this period.
New Appointments:
Technology (Tech Stack) used by SVP Worldwide
Discover the tools SVP Worldwide uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
SVP Worldwide Email Formats and Examples
SVP Worldwide commonly uses standard corporate email formats. The most prevalent pattern appears to be first.last@svpworldwide.com. Variations might exist, but this is a strong starting point for reaching out to company personnel.
first.last@svpworldwide.com
Format
jane.doe@svpworldwide.com
Example
85%
Success rate
News and media
SVP Worldwide / SINGER Website • February 15, 2024
SINGER Unveils New C620L Model, Expanding its Consumer Sewing Machine Lineup
The SINGER brand, part of SVP Worldwide, introduced the new C620L sewing machine, offering enhanced features for home sewists and continuing its tradition of innovation....more
PR Newswire • September 12, 2023
SVP Worldwide Appoints Kevin Keller as CEO, Americas
SVP Worldwide, the global leader in sewing machines, announced the appointment of Kevin Keller as Chief Executive Officer, Americas, to drive growth and market leadership in the region....more
PR Newswire • May 23, 2023
SVP Worldwide Names Jeff Parker Chief Information Officer
Jeff Parker has been appointed as the new Chief Information Officer for SVP Worldwide, tasked with overseeing the company's global technology strategy and infrastructure....more
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