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The Sustainable Forestry Initiative (SFI) is an independent, non-profit organization dedicated to promoting sustainable forest management across North America and supporting responsible procurement of forest products globally. SFI works with a diverse network of partners, including landowners, industry, conservation groups, Indigenous Peoples, and government agencies, to advance sustainability through forest-focused collaborations. Key activities include developing and maintaining forest management, fiber sourcing, and chain-of-custody standards, providing conservation leadership through research and grants, fostering community engagement via local SFI Implementation Committees and educational programs like Project Learning Tree, and educating on the environmental, social, and economic benefits of well-managed forests. SFI's standards are a mark of assurance for consumers seeking sustainably sourced wood, paper, and packaging products.
Serves as the central administrative, strategic, and operational hub for SFI's North American and international activities, including standards development, program management, conservation initiatives, stakeholder engagement, and policy advocacy.
The headquarters is situated in a modern office building within a key business and governmental district, offering excellent accessibility for partners and staff. Facilities are designed to support collaborative work and communication.
A mission-driven, collaborative, and professional environment. The culture emphasizes scientific rigor, multi-stakeholder engagement, continuous improvement, and a commitment to advancing sustainable forestry practices and conservation outcomes.
The Washington D.C. location provides SFI with proximity to U.S. federal government agencies, numerous non-governmental organizations, industry associations, and international bodies, facilitating crucial policy work, partnerships, and advocacy efforts.
While SFI's forest management standards are implemented primarily in the United States and Canada, its influence is global. SFI-certified wood, paper, and packaging products are traded internationally, providing assurances of responsible sourcing to global markets. The SFI Fiber Sourcing Standard has relevance for companies worldwide that source raw material for mills in North America. SFI is also recognized by the Programme for the Endorsement of Forest Certification (PEFC), an international federation of national forest certification systems. This mutual recognition allows SFI-certified products to be sold with the PEFC label, broadening their international market access and demonstrating alignment with global sustainability benchmarks.
2121 K Street NW, Suite 750
Washington
D.C.
USA
Address: 55 Metcalfe Street, Suite 600, Ottawa, ON K1P 6L5, Canada
To lead SFI's efforts in Canada, ensuring the relevance and effectiveness of its sustainable forestry solutions, fostering partnerships, and supporting SFI-certified organizations and conservation projects across the country.
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As of April 2025, Sustainable Forestry Initiative' leadership includes:
Sustainable Forestry Initiative has been backed by several prominent investors over the years, including:
SFI has made strategic appointments to enhance its expertise and leadership in key areas such as conservation finance and community programs. No major executive departures have been widely publicized in the past year, indicating a stable leadership team.
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The most common email format used by Sustainable Forestry Initiative (SFI) employees is [first].[last]@forests.org. This format is standard for professional communication within the organization.
[first].[last]@forests.org
Format
jane.doe@forests.org
Example
90%
Success rate
forests.org (SFI News) • April 16, 2024
SFI announced that its draft Urban and Community Forest Sustainability Standard is open for a 60-day public comment period. This new standard aims to promote sustainable management practices for forests in urban and community settings....more
forests.org (SFI News Release) • March 7, 2024
SFI commended new U.S. federal funding initiatives aimed at the conservation of old-growth and mature forests, emphasizing alignment with SFI's conservation objectives and the contribution of sustainable forest management to protecting these ecosystems....more
forests.org (SFI Blog) • February 13, 2024
SFI underscored the essential role of collaborative efforts involving industry, conservation organizations, Indigenous Peoples, and governments in achieving significant advancements in sustainable forest management and positive conservation impacts....more
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