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SUNNEI is an Italian fashion brand founded in Milan in 2014 by Loris Messina and Simone Rizzo. Known for its contemporary and minimalist aesthetic, SUNNEI offers ready-to-wear collections, accessories, and footwear for men and women. The brand emphasizes 'Made in Italy' quality, innovative materials, and a playful, often ironic approach to design. SUNNEI has gained international recognition for its distinct visual language, digital-savvy approach, and immersive runway shows, appealing to a modern, style-conscious audience.
Serves as the central hub for design, product development, marketing, sales, administrative operations, and houses their primary showroom.
Palazzina SUNNEI, a distinctive multi-story white building, frequently used for fashion presentations and events. It features minimalist architecture and versatile spaces reflecting the brand's aesthetic.
Creative, dynamic, and collaborative, reflecting the hands-on approach of its founders. Emphasizes innovation, a strong connection to contemporary culture, and a direct dialogue with its community.
Located in Milan, a global fashion capital, positioning SUNNEI at the heart of the industry's trends, talent, and manufacturing networks, crucial for a 'Made in Italy' brand.
SUNNEI supports its global operations primarily from its Milan headquarters. The brand achieves international reach through its e-commerce platform shipping worldwide, a network of over 150 high-end multi-brand retailers across key markets in Europe, Asia, and North America, and its flagship stores (e.g., Milan). They also participate in major international fashion weeks, particularly Milan Fashion Week, and operate regional showrooms like their New York presence to support wholesale and press activities globally.
Via Privata Pietro Cironi, 15
Milan
MI
Italy
Address: 530 7th Avenue, Suite 804, New York, NY 10018
To strengthen SUNNEI's brand presence, accessibility, and sales network within the key North American fashion market.
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As of April 2025, SUNNEI' leadership includes:
SUNNEI has been backed by several prominent investors over the years, including:
No major high-level executive hires or departures (beyond the founders' ongoing leadership) have been publicly announced for SUNNEI in the past 12 months. The company's leadership team, spearheaded by its co-founders Loris Messina and Simone Rizzo, remains stable.
Discover the tools SUNNEI uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
SUNNEI likely utilizes common email formats for its corporate communications. Based on industry standards for contemporary fashion brands and Italian companies, a probable format involves the employee's first name or a combination of first initial and last name.
firstname@sunnei.it or finitial.lastname@sunnei.it
Format
name@sunnei.it
Example
75%
Success rate
WWD (Women's Wear Daily) • March 7, 2024
SUNNEI launched its Fall/Winter 2024 advertising campaign leveraging artificial intelligence to create surreal and imaginative visuals. This move highlights the brand's commitment to digital innovation and exploring new ways to engage with its audience, blending technology with its distinct creative vision....more
Vogue Runway • January 14, 2024
SUNNEI presented its Fall 2024 menswear collection during Milan Fashion Week, showcasing its signature blend of playful minimalism, innovative textiles, and contemporary silhouettes. The collection continued to explore themes of everyday wear elevated with unique design details and a focus on wearability, reinforcing the brand's distinct identity in the menswear landscape....more
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