HQ Function

Serves as the central hub for Sub Rosa's strategic leadership, core design and strategy teams, client engagement, and global operations management.

Notable Features:

The headquarters in SoHo, NYC, is situated in a neighborhood renowned for its cast-iron architecture and creative agencies. The studio itself is designed to be a collaborative and inspiring environment, likely featuring open-plan layouts, project rooms, and spaces that reflect Sub Rosa's emphasis on design thinking and empathy-led strategy.

Work Culture:

Sub Rosa fosters a work culture centered around its 'Applied Empathy' philosophy. It's characterized by deep collaboration, intellectual curiosity, a commitment to understanding human needs, and a drive to create purposeful impact for clients and society. The environment encourages open dialogue and diverse perspectives.

HQ Significance:

Being headquartered in New York City, a global epicenter for business, design, and innovation, allows Sub Rosa to tap into diverse talent, maintain proximity to key clients across various industries, and stay at the forefront of cultural and technological trends.

Values Reflected in HQ: The choice of a SoHo location and a thoughtfully designed workspace reflects Sub Rosa's values of creativity, connection to culture, appreciation for design, and the creation of environments that foster innovative thinking and collaboration.

Location:

While headquartered in New York with a campus in the Hudson Valley, Sub Rosa supports clients and projects globally. Their work often involves understanding diverse cultural contexts and market dynamics, enabling them to deliver strategies and designs with international relevance and impact. They achieve this through their core team, a network of global collaborators, and by conducting on-the-ground research and engagement as projects require.

Street Address:

100 Crosby Street, 2nd Floor

City:

New York

State/Province:

NY

Country:

USA