HQ Function

The headquarters serves as the central command for global strategy formulation, corporate management, research and development, innovation, and administrative functions for the entire Strauss Group.

Notable Features:

A modern office complex equipped with advanced R&D laboratories, product development centers, and collaborative workspaces designed to foster innovation and efficiency.

Work Culture:

Characterized by a dynamic, innovative, and collaborative environment. It blends a strong family heritage with a global corporate mindset, emphasizing quality, consumer focus, and employee development.

HQ Significance:

The headquarters is crucial for overseeing the company's extensive international operations, driving new product innovation, upholding brand standards, and implementing strategic initiatives worldwide.

Values Reflected in HQ: The headquarters' design and operations reflect Strauss Group's core values of innovation, care, responsibility, passion, and leadership, aiming to create a productive and inspiring workplace.

Location:

Strauss Group operates globally, with functions including manufacturing, R&D, marketing, sales, and distribution across more than 20 countries. Key international activities include Sabra dips and spreads in North America (USA and Canada); Strauss Coffee in Brazil, Poland, Romania, Serbia, and other markets; and Strauss Water, notably through its joint venture with Haier in China. This widespread presence allows Strauss Group to cater to diverse consumer tastes and local market needs worldwide.

Street Address:

49 Hasivim St.

City:

Petah Tikva

State/Province:

Central District

Country:

Israel