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Stanton Optical is a national retail optical chain dedicated to making eye care affordable and accessible. They offer a wide selection of eyeglasses, contact lenses, and sunglasses, often featuring value-driven promotions like 'Buy One Get One Free'. Most locations provide comprehensive eye exams conducted by independent optometrists and are equipped with in-house labs for quick turnaround on prescription eyewear. Stanton Optical aims to deliver a convenient and customer-focused experience, from eye health assessment to finding the perfect eyewear.
The headquarters serves as the central command for Now Optics, overseeing operations for both Stanton Optical and My Eyelab brands. This includes strategic planning, marketing, finance, IT, human resources, supply chain management, and franchise support.
The headquarters is a modern office facility designed to support corporate operations and foster collaboration among departments. Specific architectural highlights are not publicly emphasized; functionality for business operations is key.
The work culture at the headquarters likely emphasizes innovation in retail healthcare, operational efficiency, customer service excellence, and growth. It's a dynamic environment focused on supporting a large network of retail stores in a competitive market.
This central office is critical for standardizing practices, driving brand strategy, managing national marketing campaigns, and ensuring the operational success of hundreds of retail locations across the United States.
Stanton Optical operates primarily within the United States. Its business model is focused on providing optical retail services, including eye exams and eyewear, through a network of stores located across various U.S. states. There is no significant operational presence marketed under the Stanton Optical brand outside of the USA.
3801 S Congress Ave, Suite 100
Palm Springs
Florida
USA
Address: 4656 Millenia Plaza Way, Orlando, FL 32839
Serves the vision care needs of the local community and tourists in a major Florida metropolitan area, representing Stanton Optical's retail presence.
Address: 1200 Caroline St NE, Ste C110, Atlanta, GA 30307
Provides accessible eye care services in the Atlanta region, contributing to Stanton Optical's market share in the Southeastern United States.
Address: 11661 Preston Rd, Suite 200, Dallas, TX 75230
Caters to the eye care needs of the Dallas-Fort Worth metroplex, expanding Stanton Optical's reach in the Texas market.
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As of April 2025, Stanton Optical' leadership includes:
Stanton Optical has been backed by several prominent investors over the years, including:
Publicly available information and news searches in the last 12-18 months did not yield specific high-profile executive hires or departures at Now Optics. The company may have experienced internal transitions or appointments not broadly announced publicly. Leadership changes are typically managed by its parent company and private equity ownership.
Discover the tools Stanton Optical uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Stanton Optical is part of Now Optics. For corporate roles associated with Now Optics, common email formats likely include [first_initial][last]@nowoptics.com or [first].[last]@nowoptics.com. For direct communication with Stanton Optical stores or customer service, emails might use the @stantonoptical.com domain, though specific formats can vary.
[first_initial][last]@stantonoptical.com or [first].[last]@nowoptics.com
Format
jsmith@stantonoptical.com (example for store/customer level) or ljustin@nowoptics.com (example for corporate)
Example
70%
Success rate
Vision Monday • June 20, 2023
In mid-2023, MyEyeDr. announced the acquisition of 52 Stanton Optical stores across 10 states as part of its expansion strategy. This strategic move impacted the retail footprint of Stanton Optical in certain markets, with the acquired locations being integrated into the MyEyeDr. network. Now Optics continues to operate its remaining Stanton Optical locations....more
PR Newswire (Now Optics Press Release) • February 7, 2023
Now Optics, the parent company of Stanton Optical and My Eyelab, reaffirmed its commitment to enhancing the eye care experience through the use of proprietary technology and telehealth solutions. This focus aims to improve accessibility, convenience, and affordability for customers seeking comprehensive eye exams and optical products....more
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