What Does SpotHero Do?

Total employees271
HeadquartersChicago
Founded2011

SpotHero is a leading digital parking marketplace in North America that connects drivers with available parking spots in garages, lots, and valets. Through its user-friendly website and mobile app, customers can search for, compare prices, and reserve parking in advance or on-the-go, often at discounted rates. SpotHero aims to make parking easier, more convenient, and affordable for millions of drivers in cities across the United States and Canada, while also helping parking operators optimize their inventory.

Where Is SpotHero's Headquarters?

SpotHero officeSpotHero officeSpotHero officeSpotHero office
*Images sourced via web search. Rights belong to original owners

HQ Function

The Chicago headquarters serves as the central command for SpotHero's operations, including engineering, product development, marketing, sales, customer support, and corporate strategy.

Notable Features:

Located in a modern office building, the headquarters is designed to foster collaboration and innovation, featuring open workspaces, meeting areas, and amenities typical of a leading tech company. It provides employees with a dynamic work environment in a prime downtown location.

Work Culture:

SpotHero cultivates a fast-paced, innovative, and collaborative work culture. Employees are encouraged to be customer-focused, data-driven, and to embody the company's mission of making parking easy. The culture emphasizes teamwork, growth, and a passion for solving urban mobility challenges.

HQ Significance:

The Chicago HQ is pivotal as it roots SpotHero in a major U.S. transportation and technology ecosystem, facilitating talent acquisition, strategic partnerships, and puts it at the center of its largest market. It's the nerve center for its North American expansion and operations.

Values Reflected in HQ: The headquarters' design and location likely reflect SpotHero's values of innovation, efficiency, community connection (being in a central urban hub), and a forward-thinking approach to urban mobility.

Location:

SpotHero's operations are primarily focused on North America, with an extensive network of parking facilities in numerous major metropolitan areas and smaller cities across the United States and Canada. While it doesn't have a wide global office footprint, its digital platform serves a large North American user base, supporting functions like local partnerships, market expansion, and customer service continent-wide, often with a distributed workforce.

Street Address:

125 S. Clark St., Suite 1200

City:

Chicago

State/Province:

IL

Country:

USA

Where Else Does SpotHero Operate Around the World?

Toronto, ON/Canada

Address: Previously noted at 210 King St E, Toronto, ON M5A 1J7, Canada (This was Parking Panda's former address; SpotHero may maintain a smaller regional presence or utilize flexible workspaces in Toronto for its Canadian operations).

Supports SpotHero's service delivery and growth within the Canadian market, adapting services to local needs and leveraging regional business opportunities.

Buying Intent Signals for SpotHero

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading SpotHero? Meet the Executive Team

As of April 2025, SpotHero' leadership includes:

Mark Lawrence - Co-Founder & CEO
Larry Kiss - Co-Founder & CTO
Nicole Krypto - Chief Financial Officer
Matt DiMeo - Chief Business Officer
Becca Rabinowitz - Chief People Officer
Kristen Cho - Chief Marketing Officer

Who's Investing in SpotHero?

SpotHero has been backed by several prominent investors over the years, including:

Insight Partners
Battery Ventures
Valor Equity Partners
Union Grove Venture Partners
OCA Ventures
Bullpen Capital
Techstars
Global Founders Capital
Monk's Hill Ventures
Chicago Ventures
Moderne Ventures
AutoTech Ventures

What Leadership Changes Has SpotHero Seen Recently?

Hire0
Exits0

Based on publicly available information, SpotHero's C-suite executive team has maintained stability over the past 12 months (approximately June 2023 - June 2024), with no major new hires or departures publicly announced during this period. The existing leadership team continues to drive the company's strategic initiatives and growth.

What Technology (Tech Stack) Is Used bySpotHero?

Discover the tools SpotHero uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

SpotHero Email Formats and Examples

SpotHero likely uses common email address patterns for its employees. Based on publicly available information and common industry practices, the primary format involves the employee's first name.

The most frequently observed format is [first]@spothero.com. Another potential format is [first].[last]@spothero.com.

Format

mark@spothero.com (example for Mark Lawrence)

Example

75%

Success rate

What's the Latest News About SpotHero?

PR Newswire • March 21, 2024

SpotHero, the Official Parking Partner of the Chicago Cubs, Encourages Fans to Reserve Parking in Advance of the 2024 Season

SpotHero is reminding Chicago Cubs fans to pre-book their parking spots through the SpotHero app or website for the 2024 baseball season to ensure a hassle-free experience when visiting Wrigleyville....more

The Detroit People Mover • November 16, 2023

SpotHero Partners With The Detroit People Mover To Offer Convenient Parking Solutions

SpotHero announced a partnership with the Detroit People Mover (DPM) to provide transit riders with an easy way to find and reserve parking near DPM stations, aiming to improve multimodal transportation options in downtown Detroit....more

PR Newswire • June 7, 2023

SpotHero Announces EV Charging Filter to Help Electric Vehicle Owners Find Parking with Charging Capabilities

SpotHero launched a new feature allowing users to filter search results for parking spots equipped with electric vehicle (EV) charging stations, catering to the growing number of EV drivers....more

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