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SPINS is a leading wellness-focused data technology company that provides critical market intelligence, analytics, and digital solutions to retailers, brands, and stakeholders in the natural, organic, and specialty products industry. They empower businesses to understand consumer trends, optimize product assortments, and drive growth in the evolving health and wellness landscape by harnessing the power of data.
Serves as the central hub for SPINS's leadership, strategic operations, product development, data analytics, engineering, and client engagement teams.
Located in a modern office space within Chicago's vibrant River North gallery district, known for its dynamic mix of businesses, restaurants, and cultural attractions. The office is designed to foster collaboration and innovation.
SPINS promotes a work culture centered on passion for the health and wellness industry, data-driven decision-making, innovation, and collaboration. Employees often share a commitment to making a positive impact on consumer health and the natural products ecosystem.
The Chicago headquarters is strategically important, placing SPINS in a major U.S. commercial hub with access to diverse talent and proximity to many clients and partners in the food and CPG industries.
SPINS primarily focuses on the North American market (United States and Canada), providing comprehensive data and insights for this region. While their core operations are centered here, their data and analytics are utilized by global brands and retailers looking to understand and navigate the North American natural, organic, and specialty products landscape. They support global clients with market measurement, consumer insights, and product intelligence relevant to their interests in the US and Canadian wellness sectors.
222 W Hubbard St, Suite 400
Chicago
IL
USA
Address: Remote Workforce
To effectively serve a geographically diverse client base in the North American natural and wellness products industry, ensuring localized support and market understanding without the need for numerous physical branch offices.
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As of April 2025, SPINS' leadership includes:
SPINS has been backed by several prominent investors over the years, including:
Over the past 12-18 months, SPINS has made strategic additions to its executive leadership, particularly in finance, growth, and technology, signaling a focus on scaling operations and enhancing its product offerings. No high-profile executive departures have been widely publicized during this period.
Discover the tools SPINS uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
SPINS typically utilizes a common corporate email format. Based on available information and common patterns, the most likely format involves the first initial followed by the last name.
[first_initial][last]@spins.com
Format
jdoe@spins.com
Example
85%
Success rate
PR Newswire • May 20, 2024
SPINS announced the launch of its new Product Intelligence solution, designed to provide brands and retailers with unparalleled insights for optimizing product assortments and driving innovation in the rapidly evolving wellness market....more
PR Newswire • February 1, 2024
SPINS and Makeena announced a strategic partnership to combine SPINS' market data with Makeena's shopper rewards and insights platform, aiming to enhance engagement and provide deeper analytics for natural product brands....more
SPINS Press Release • October 18, 2023
SPINS announced significant enhancements to its product attribution capabilities, offering more granular data and deeper insights into evolving consumer preferences within the health and wellness space....more
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