What Does Sparc Group LLC Do?

Total employees40000
HeadquartersSecaucus
Founded2020

SPARC Group LLC is a global enterprise that designs, sources, manufactures, distributes, and markets apparel and accessories for a portfolio of iconic brands including Aeropostale, Brooks Brothers, Eddie Bauer, Forever 21, Lucky Brand, Nautica, and Reebok. Formed in 2020 as a partnership between Authentic Brands Group (ABG) and Simon Property Group (SPG), SPARC Group leverages operational excellence and innovation in product and marketing to drive growth for its brands. It operates an extensive network of retail stores, shop-in-shops, and e-commerce platforms, employing over 40,000 associates globally.

Where Is Sparc Group LLC's Headquarters?

Sparc Group LLC officeSparc Group LLC officeSparc Group LLC officeSparc Group LLC office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the central operational command for SPARC Group, overseeing corporate strategy, brand management coordination, finance, IT, human resources, and shared services for its diverse portfolio of apparel companies.

Notable Features:

A modern corporate office facility designed to foster collaboration and innovation, equipped to support the dynamic needs of a multi-brand retail operator.

Work Culture:

Characterized by a fast-paced, results-oriented environment, focusing on brand revitalisation, operational efficiency, and adapting to the evolving retail landscape. Collaboration between brand teams and corporate functions is key.

HQ Significance:

The Secaucus headquarters centralizes oversight for a significant portfolio of well-known American and international brands, enabling operational synergies, unified strategic direction, and efficient resource allocation.

Values Reflected in HQ: The headquarters likely reflects values of efficiency, agility, brand stewardship, and collaborative growth, necessary for managing a diverse and dynamic brand portfolio.

Location:

SPARC Group supports its extensive portfolio of brands through a global operational network. This includes design and merchandising hubs in key fashion cities, sourcing offices strategically located in manufacturing regions, and distribution networks spanning North America, South America, Europe, and Asia-Pacific. International offices in locations like London, Hong Kong, Shanghai, Seoul, and Mexico City facilitate regional brand management, marketing, and retail operations, enabling SPARC to cater to diverse international markets and manage a complex global supply chain.

Street Address:

300 Lighting Way

City:

Secaucus

State/Province:

New Jersey

Country:

USA

Where Else Does Sparc Group LLC Operate Around the World?

New York, NY, USA

Address: Various locations, including strong ties to Authentic Brands Group HQ at 1411 Broadway, New York, NY 10018

Supports East Coast operations, houses leadership for several New York-based brands, and facilitates partnerships within the fashion and media industries.

Los Angeles, CA, USA

Address: Various locations tied to specific brands like Forever 21 (e.g., 3880 N Mission Rd, Los Angeles, CA 90031)

Key center for youth fashion, entertainment collaborations, and managing supply chain logistics through West Coast ports. Also supports brands like Eddie Bauer, headquartered in the Pacific Northwest.

Global Network (e.g., London, Hong Kong, Shanghai, Seoul, Mexico City)

Address: Regional offices supporting international operations.

Enable SPARC to cater to diverse international markets, manage a complex global supply chain, and expand brand presence worldwide.

Buying Intent Signals for Sparc Group LLC

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Sparc Group LLC? Meet the Executive Team

As of April 2025, Sparc Group LLC' leadership includes:

Marc Miller - Chief Executive Officer
Matt Puckett - Chief Financial Officer

Who's Investing in Sparc Group LLC?

Sparc Group LLC has been backed by several prominent investors over the years, including:

Authentic Brands Group (ABG)
Simon Property Group (SPG)

What Leadership Changes Has Sparc Group LLC Seen Recently?

Hire1
Exits0

While Sparc Group LLC's central executive team has maintained stability over the past year, key leadership appointments have occurred within its major brands to drive strategic initiatives and growth. A notable example includes a high-profile appointment at Reebok to strengthen its basketball division.

New Appointments:

Shaquille O'Neal, Shaquille O'Neal was appointed as the first President of Reebok Basketball, tasked with leading the brand's basketball strategy, player recruitment, and fostering key partnerships.

What Technology (Tech Stack) Is Used bySparc Group LLC?

Discover the tools Sparc Group LLC uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Sparc Group LLC Email Formats and Examples

Sparc Group LLC likely utilizes common corporate email address patterns, typically combining an employee's name or initials with the '@sparcgroup.com' domain. The exact format can vary, but a frequent structure is the first initial followed by the last name.

[first_initial][last]@sparcgroup.com

Format

mmiller@sparcgroup.com

Example

70%

Success rate

What's the Latest News About Sparc Group LLC?

Footwear NewsApril 18, 2024

Reebok Revamps Loyalty Program 'Reebok Unlocked' to Enhance Customer Engagement

Reebok, operated by SPARC Group, unveiled 'Reebok Unlocked,' a significantly revamped loyalty program. The new program features tiered benefits, exclusive access to products, and personalized experiences aimed at deepening customer relationships and brand loyalty....more

Business WireOctober 26, 2023

SHEIN and SPARC Group Detail Strategic Partnership for Forever 21

SHEIN and SPARC Group announced expanded details of their strategic partnership involving Forever 21. This includes SHEIN designing, manufacturing, and distributing a co-branded Forever 21 apparel line, and establishing Forever 21 by SHEIN pop-up shops and other in-person retail experiences....more

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