What Does Spaaza Do?

Total employees50
HeadquartersAmsterdam
Founded2010

Spaaza provides retailers with a comprehensive customer loyalty and engagement platform designed to personalize customer experiences and drive sales. Their technology helps businesses understand their customers better, offer relevant rewards, and foster long-term relationships. Spaaza's platform is scalable and adaptable, suitable for businesses of all sizes across various retail sectors. They focus on providing a flexible and modular system that allows retailers to create tailored loyalty programs that meet their specific needs.

Where Is Spaaza's Headquarters?

Spaaza officeSpaaza officeSpaaza officeSpaaza office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the central hub for management, product development, sales, marketing, and support functions.

Notable Features:

The headquarters is likely located in a historic canal house, characteristic of Amsterdam, reflecting the city's rich history and contemporary business environment.

Work Culture:

Likely embodies a collaborative and innovative environment, fostering creativity and leveraging the diverse talents of its team in a central location.

HQ Significance:

The Amsterdam headquarters places Spaaza in a strategic location within the European tech ecosystem, facilitating access to talent, partnerships, and market opportunities.

Values Reflected in HQ: Innovation, collaboration, and a commitment to providing cutting-edge technology solutions are likely reflected in the design and functionality of the headquarters.

Location:

Spaaza supports retailers globally, providing platform services for customer loyalty programs. They have a presence in Europe, Africa and the Middle East.

Street Address:

Herengracht 468

City:

Amsterdam

State/Province:

Noord-Holland

Country:

Netherlands

Where Else Does Spaaza Operate Around the World?

Cape Town, South Africa

Address: Not Publicly Available

To support and expand Spaaza's presence and client base in the African region.

Buying Intent Signals for Spaaza

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Spaaza? Meet the Executive Team

As of April 2025, Spaaza' leadership includes:

Boris Krumrey - CEO
Tobias Groten - CTO

Who's Investing in Spaaza?

Spaaza has been backed by several prominent investors over the years, including:

Unknown at this time

What Leadership Changes Has Spaaza Seen Recently?

Hire0
Exits0

No readily available public information on major executive hires or exits in the last 12 months.

What Technology (Tech Stack) Is Used bySpaaza?

Discover the tools Spaaza uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Spaaza Email Formats and Examples

Common email formats used by Spaaza employees typically follow a pattern based on first name, last name, or initials. This helps ensure clear communication within the organization and with external partners.

[first].[last]@spaaza.com

Format

john.doe@spaaza.com

Example

80%

Success rate

What's the Latest News About Spaaza?

Crunchbase • 2021

Retail Tech and Loyalty Platforms See Funding Boom

In the last 18 months, Crunchbase data shows venture-backed companies focused on retail tech and loyalty platforms raised nearly $10.8 billion across more than 520 deals. The frenzy of investments is driven by the proliferation of retail channels amid the pandemic, and consumers flocking to loyalty programs and other tools to enhance their shopping experience....more

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