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Soundtrack Your Brand, often referred to as SoundtrackiO based on its web domain, offers a leading B2B music streaming platform. It provides businesses with legally licensed music, curated playlists, scheduling tools, and analytics to enhance customer experiences and brand atmosphere. Originating from a collaboration involving Spotify, it serves a wide range of industries globally, helping them play music legally and effectively.
Global headquarters housing executive leadership, product development, engineering, marketing, sales strategy, and core administrative operations for Soundtrack Your Brand.
Likely a modern, Scandinavian-designed office space situated in a central Stockholm location, fostering collaboration and innovation, reflecting its tech and music-focused identity.
A dynamic, innovative, and passionate work environment, emphasizing collaboration, creativity, and a deep appreciation for music's role in business. Influenced by its Spotify heritage with a strong focus on technology and customer solutions.
As the nerve center for a global B2B music streaming leader, the Stockholm HQ drives Soundtrack Your Brand's mission to provide businesses with compliant and engaging music experiences, shaping the future of in-venue audio.
Soundtrack Your Brand offers its music streaming services to businesses in over 70 countries worldwide. Its global functions include regionally-focused sales and customer support teams, international music licensing and compliance management, and product localization to ensure a seamless experience for a diverse global client base. This allows businesses across different continents to legally and effectively use music to enhance their brand.
Drottninggatan 95A
Stockholm
Stockholm County
Sweden
Address: 925 N La Brea Ave, 4th Fl, Los Angeles, CA 90038, United States
To expand Soundtrack Your Brand's presence and service delivery in the significant North American market, catering to local business needs, partnerships, and ensuring tailored support for clients in this key geographical area.
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As of April 2025, Soundtrack Your Brand' leadership includes:
Soundtrack Your Brand has been backed by several prominent investors over the years, including:
Based on publicly available information and recent news, there have been no major C-level executive hires or departures widely reported for Soundtrack Your Brand in the last 12 months. The core leadership team appears to be stable.
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Soundtrack Your Brand likely uses standard corporate email formats. The most common patterns for tech companies, especially those with Swedish origins, are [first].[last]@domain.com or [first_initial][last]@domain.com. For Soundtrack Your Brand, this would translate to formats using @soundtrackyourbrand.com.
[first].[last]@soundtrackyourbrand.com
Format
ola.sars@soundtrackyourbrand.com
Example
85%
Success rate
Business Wire • October 12, 2023
Soundtrack Your Brand announced a partnership with Solink, a video surveillance and analytics provider. The collaboration aims to integrate music data with business intelligence, enabling businesses to correlate music playback with security footage and transaction data to understand its impact on customer behavior and sales....more
feed.fm Blog • December 13, 2023
Ola Sars, CEO of Soundtrack Your Brand, was featured on the Brand Soundscape podcast by feed.fm. He discussed the strategic importance of music for businesses, the evolution of in-store audio experiences, and how Soundtrack Your Brand is helping companies create unique soundscapes....more
Soundtrack Your Brand Official Blog • November 15, 2023
Ahead of the peak holiday retail season, Soundtrack Your Brand published resources and emphasized the critical need for businesses to use fully licensed music. This ensures legal compliance and enhances the festive customer experience with appropriately curated holiday playlists, avoiding potential fines and supporting artists....more
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