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Sounds True is a multimedia publishing company dedicated to disseminating spiritual wisdom and fostering personal transformation. Founded in 1985 by Tami Simon, the company offers a rich catalog of books, audio learning programs, online courses, music, and immersive events. Sounds True collaborates with a diverse array of leading spiritual teachers, authors, psychologists, and visionary thinkers to create high-quality content on topics such as mindfulness, meditation, yoga, psychology, emotional healing, conscious leadership, and social awareness. Their mission is to inspire, support, and serve the journey of spiritual awakening and to make transformative teachings accessible to a global audience, thereby contributing to a more compassionate, wise, and interconnected world. Since November 2021, Sounds True has been part of Macmillan Publishers.
The Louisville headquarters is the nerve center for Sounds True, overseeing all core operations including editorial development, content production (audio and video), book publishing, digital product creation, marketing, sales, global distribution logistics, and customer engagement.
The facility is equipped with professional recording studios crucial for producing Sounds True's extensive library of audio programs, music, and guided meditations. Its location in Louisville, Colorado, offers a setting that aligns with the company's focus on well-being and provides an inspiring environment for its creative and operational teams.
Sounds True is known for a mission-driven and mindful work culture. Employees often share a passion for personal growth and spirituality, contributing to a collaborative atmosphere. The company encourages practices like mindfulness and conscious communication, reflecting its core values of kindness, authenticity, and learning. Post-acquisition by Macmillan, the culture aims to retain its unique identity while benefiting from larger organizational support.
The headquarters is significant as the operational core of a pioneering publisher in the spirituality and personal growth market for over three decades. It's where innovative content is created and disseminated, impacting individuals worldwide seeking wisdom and inner development.
Sounds True reaches a global audience primarily through its digital offerings, including e-books, audio downloads, and online courses accessible worldwide via its website and various partner platforms. Physical books and products are distributed internationally through Macmillan Publishers' global network and other retail channels. The company features authors and teachers from diverse cultural backgrounds, addressing universal themes of human consciousness and well-being, which resonates with an international customer base.
413 S Arthur Ave
Louisville
CO
USA
No additional office locations available.
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As of April 2025, Sounds True' leadership includes:
Sounds True has been backed by several prominent investors over the years, including:
No major public announcements regarding executive hires or departures at Sounds True have been identified in the last 12 months (May 2023 - May 2024). The leadership team appears stable following the company's acquisition by Macmillan Publishers in late 2021 and continues to guide its mission.
Discover the tools Sounds True uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Sounds True likely utilizes common professional email formats. Based on observed patterns for company employees, a frequent format appears to be the first initial followed by the last name.
[first_initial][last]@soundstrue.com
Format
tsimon@soundstrue.com
Example
70%
Success rate
PR Newswire • October 25, 2023
Sounds True launched Wisdom Editions, a new imprint dedicated to publishing groundbreaking books from visionary authors in spirituality, personal growth, and consciousness. This initiative aims to further Sounds True's mission of disseminating transformative wisdom and reaching new audiences....more
PR Newswire • June 20, 2023
In partnership with Mindful, Sounds True announced their inaugural 'Mindfulness Retreat for Educators.' The event was designed to equip K-12 educators with practical mindfulness tools and practices to foster resilience, well-being, and create mindful learning environments, featuring leading experts in the field....more
Macmillan Publishers • November 1, 2021
Macmillan Publishers announced its acquisition of Sounds True, a multimedia publisher specializing in spirituality and personal growth. Sounds True continues to operate with its distinct editorial identity under founder Tami Simon, leveraging Macmillan's resources to expand its reach and impact....more
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