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SoundBetter is the world's leading music production marketplace, connecting musicians, artists, and content creators with a global community of top-tier music production professionals. Services include hiring mixing engineers, mastering engineers, singers, songwriters, producers, and session musicians. Acquired by Spotify in 2019, SoundBetter aims to help artists create high-quality music by providing access to vetted talent and streamlining the collaboration process.
Serves as a major operational and administrative hub for Spotify's global activities, including product development, marketing, and support for platforms like SoundBetter.
Located in the iconic 4 World Trade Center, offering modern workspaces, state-of-the-art facilities, collaborative environments, and often includes amenities like performance spaces or small studios, typical of Spotify offices.
Spotify's work culture, which encompasses teams working on SoundBetter, is known for being innovative, collaborative, and fast-paced, with a strong emphasis on autonomy, data-driven decisions, and a passion for music and audio technology.
This Spotify HQ is significant for its role in the U.S. and global music industry, driving innovation in music streaming, podcasting, and creator tools. Its New York City location places it at the heart of a major cultural and business center.
As a digital marketplace integrated within Spotify, SoundBetter has an inherent global reach. It facilitates connections between artists and music production professionals (e.g., mixing/mastering engineers, producers, session musicians, singers) across numerous countries. Key global functions include: enabling remote collaboration on music projects worldwide, talent discovery across diverse geographical regions and musical genres, international payment processing, and project management tools accessible globally. Spotify's presence in over 180 markets further amplifies SoundBetter's global operational footprint.
4 World Trade Center, 150 Greenwich St
New York
NY
USA
Address: Regeringsgatan 19, 111 53 Stockholm, Sweden
Key R&D center driving global platform innovation for Spotify and serving as a major base for European operations and market development.
Address: Adelphi Building, 1-11 John Adam St, London WC2N 6HT, UK
Serves as a key hub for Spotify's activities in the UK and parts of Europe, focusing on market growth, artist relations, content strategy, and regional business development.
Address: Arts District, Los Angeles, CA (Various Spotify LA locations)
Strengthens Spotify's ties with the entertainment industry, supports content initiatives, and serves as a base for West Coast US operations.
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As of April 2025, SoundBetter' leadership includes:
SoundBetter has been backed by several prominent investors over the years, including:
No specific high-profile executive hires or exits directly concerning SoundBetter's immediate leadership team have been publicly announced in the last 12 months. SoundBetter's leadership is integrated within Spotify's broader organizational structure. Major Spotify executive changes might indirectly affect SoundBetter. Spotify did announce Bryan Miranda as Head of Artist & Label Partnerships, APAC, in Nov 2023, which is broadly relevant to creator ecosystems.
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As SoundBetter is part of Spotify, direct communication with specific team members (if not using official SoundBetter support channels) would likely follow Spotify's corporate email conventions. General inquiries should be routed through SoundBetter's official support. Common Spotify email patterns include firstname.lastname@spotify.com or firstinitiallastname@spotify.com.
firstname.lastname@spotify.com or finitiallastname@spotify.com
Format
shachar.gilad@spotify.com or sgilad@spotify.com (example only)
Example
70%
Success rate
SoundBetter Blog / Avid • November 9, 2023
SoundBetter revealed a new integration with Avid Link, enabling creators to find and connect with SoundBetter's music production professionals directly from the Avid Link platform. This aims to streamline workflows for users of Avid tools like Pro Tools....more
Music Business Worldwide / TechCrunch • December 14, 2022
Spotify's SoundBetter platform expanded its service offerings to include Dolby Atmos mixing and mastering. This allows artists to create immersive audio experiences and meet the growing demand for spatial audio on streaming services....more
SoundBetter Platform • Ongoing
SoundBetter regularly updates its platform with new features, improved user experience, and expanded resources to support musicians and audio professionals in creating and collaborating on music projects globally....more
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