What Does Solidifi Do?

Total employees223
HeadquartersBuffalo
Founded2004

Solidifi is a premier independent provider of residential real estate valuation and closing services. Leveraging a robust technology platform and an extensive network of qualified field professionals, Solidifi partners with mortgage lenders to enhance efficiency, manage risk, and improve the borrower experience. Their core mission is to create a better homeownership journey through innovative solutions and a commitment to quality and service excellence in the U.S. and Canadian markets.

Where Is Solidifi's Headquarters?

Solidifi officeSolidifi officeSolidifi officeSolidifi office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the primary U.S. operational center, overseeing client services, technology platform management, network operations for appraisers and closing agents, and business development.

Notable Features:

Located within the historic, revitalized 701 Seneca building in the Larkinville District, known for its modern office spaces within a repurposed industrial landmark, offering state-of-the-art facilities and collaborative workspaces.

Work Culture:

Fosters a dynamic, technology-driven, and collaborative work environment focused on innovation, customer satisfaction, and operational excellence in the fast-paced mortgage services sector.

HQ Significance:

Key operational center for Solidifi's U.S. business, facilitating its services to major lenders and contributing to the local Buffalo economy through employment and business activity in a redeveloped urban area.

Values Reflected in HQ: Innovation, efficiency, commitment to quality, and community engagement through participation in urban revitalization by choosing a historic, repurposed location.

Location:

Solidifi's operations are primarily focused on the North American market, with significant presence in the United States and Canada. While it doesn't maintain a widespread network of physical offices outside these two countries, its technology platform and network of field professionals enable comprehensive service delivery within its core markets. Its global aspect relates more to being part of Real Matters Inc., a company with international considerations.

Street Address:

701 Seneca Street, Suite 601

City:

Buffalo

State/Province:

New York

Country:

USA

Where Else Does Solidifi Operate Around the World?

Middletown, Rhode Island, USA

Address: 272 Valley Road, Middletown, RI 02842, USA

Provides specialized operational capacity for title and closing services, supporting clients across various U.S. regions, particularly with expertise relevant to the New England area.

Markham, Ontario, Canada

Address: 8133 Warden Avenue, Markham, ON L6G 1B3, Canada

Central hub for Solidifi's Canadian valuation and closing services, ensuring compliance with national regulatory requirements and catering to the specific needs of the Canadian market.

Buying Intent Signals for Solidifi

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Solidifi? Meet the Executive Team

As of April 2025, Solidifi' leadership includes:

Loren Cooke - President, Solidifi
Jason Smith - President and CEO, Real Matters (Parent Company)
Jeff Guthrie - Chief Operating Officer, Real Matters (Parent Company)
Bill Herman - Chief Financial Officer, Real Matters (Parent Company)

Who's Investing in Solidifi?

Solidifi has been backed by several prominent investors over the years, including:

Solidifi is a wholly-owned subsidiary of Real Matters Inc.
Real Matters Inc. is a publicly traded company on the Toronto Stock Exchange (TSX: REAL).

What Leadership Changes Has Solidifi Seen Recently?

Hire0
Exits0

Based on publicly available information, no major C-suite level executive hires or exits directly leading Solidifi or key Real Matters executives overseeing Solidifi's segments have been announced in the last 12 months, indicating stability in top operational roles.

What Technology (Tech Stack) Is Used bySolidifi?

Discover the tools Solidifi uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Solidifi Email Formats and Examples

Solidifi commonly uses an email format combining an employee's first name and last name, separated by a period, followed by the @solidifi.com domain. While this is the predominant pattern, other formats might exist within the organization.

first.last@solidifi.com

Format

jane.doe@solidifi.com

Example

85%

Success rate

What's the Latest News About Solidifi?

Real Matters Press Release / Business Wire • May 9, 2024

Real Matters (Parent of Solidifi) Reports Second Quarter 2024 Financial Results

Real Matters Inc. announced its financial results for the second quarter ended March 31, 2024. The report covered the performance of its U.S. Appraisal (Solidifi) and U.S. Title segments, addressing ongoing mortgage market conditions and company strategies....more

Real Matters Press Release / GlobeNewswire • February 8, 2024

Real Matters (Solidifi Parent) Reports First Quarter 2024 Financial Results

Real Matters Inc. released its Q1 2024 financial results for the period ending December 31, 2023. The announcement detailed the performance of its segments, including U.S. Appraisal (Solidifi), highlighting market dynamics and strategic outlook....more

Solidifi Press Release / Solidifi Website • July 19, 2023

Solidifi Enhances Commitment to Appraiser Partners with New Tiered Program

Solidifi announced significant enhancements to its appraiser partner program, including a new tiered system, exclusive benefits, and dedicated support, aiming to strengthen relationships and improve service quality for its U.S. residential mortgage valuation services....more

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