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Socksmith's Overview

Total employees30
HeadquartersSanta Cruz
Founded1988

Socksmith is a design-driven company specializing in fun, quirky, and expressive socks for men, women, and children. Founded in Santa Cruz, California, they are known for their creative patterns, high-quality materials, and a wide range of themes that cater to diverse interests and personalities. Socksmith distributes its products through wholesale channels, its own retail store, and an e-commerce platform, aiming to add a touch of personality to wardrobes worldwide.

Where is Socksmith's Headquarters?

Socksmith officeSocksmith officeSocksmith officeSocksmith office
*Images sourced via web search. Rights belong to original owners

HQ Function

The headquarters serves as the central hub for design, product development, marketing, sales, operations, and customer service. It also houses their flagship retail store.

Notable Features:

Located in downtown Santa Cruz, the headquarters includes a retail storefront, offering a direct connection with customers and the local community. The space likely combines creative design studios with administrative offices.

Work Culture:

As a company rooted in creativity and fun, the work culture at Socksmith's HQ is likely collaborative, imaginative, and employee-focused, reflecting the playful nature of their products. Proximity to the beach and Santa Cruz lifestyle may contribute to a relaxed yet driven atmosphere.

HQ Significance:

The Santa Cruz headquarters is significant as it's the birthplace of the brand, deeply connecting Socksmith to the city's artistic and independent spirit. It centralizes their core operations and creative talent.

Values Reflected in HQ: The headquarters, especially with its integrated retail store, reflects values of creativity, community engagement, accessibility, and a direct connection to their customer base.

Location:

Socksmith products are distributed globally through a network of wholesale partners, retailers, and their e-commerce website which ships internationally. While headquartered in the US, their fun and unique sock designs reach customers in various countries, appealing to a worldwide audience that appreciates creativity and self-expression.

Street Address:

115 Cooper Street

City:

Santa Cruz

State/Province:

CA

Country:

USA

Socksmith's Global Presence

N/A - Operations Centralized

Address: N/A

Focus on unified operations from a single primary location.

Buying Intent Signals for Socksmith

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Socksmith

As of April 2025, Socksmith' leadership includes:

Amy Hollywood - CEO
Eric Gil - Co-Founder & President
Ellen Gil - Co-Founder

Investors of Socksmith

Socksmith has been backed by several prominent investors over the years, including:

Privately Held

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

No major executive hires or exits have been publicly announced by Socksmith in the last 12 months, suggesting stability in its core leadership team.

Technology (Tech Stack) used by Socksmith

Discover the tools Socksmith uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Socksmith Email Formats and Examples

Socksmith likely utilizes common professional email formats based on their domain socksmith.com. While specific formats are not publicly confirmed, patterns often involve combinations of first name, last name, and initials.

[first_initial][last]@socksmith.com or [first]@socksmith.com

Format

ahollywood@socksmith.com

Example

75%

Success rate

News and media

Good Times Santa CruzNovember 1, 2019

Socksmith Opens First Retail Store in Downtown Santa Cruz

Socksmith celebrated the opening of its first-ever retail store located at 115 Cooper Street in downtown Santa Cruz, offering its wide range of novelty socks directly to consumers in its hometown....more

Shop Local Santa CruzMarch 1, 2018

Socksmith Design Celebrates 30 Years In Business

Socksmith Design (operating as Socksmith) marked its 30th anniversary, highlighting three decades of designing and distributing unique and creative socks from its base in Santa Cruz, California....more

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