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Soapbox B.V. is a creative influencer marketing agency, originally founded in Amsterdam, Netherlands. In 2019, Soapbox B.V. was acquired by IMA (Influencer Marketing Agency), a global leader in the field, which itself is part of Media.Monks and S4 Capital. Soapbox specializes in crafting authentic, data-driven, and engaging influencer marketing campaigns that connect brands with their target audiences. They focus on innovative storytelling and strategic collaborations to deliver measurable results and build lasting brand-consumer relationships in the digital landscape.
Serves as the operational base for Soapbox B.V.'s activities within the IMA network. This includes campaign strategy, creative development, influencer talent management, and client services, primarily focused on European markets but with global reach through IMA.
Located in the Houthavens area, a redeveloped port district known for its modern architecture and as a hub for creative and media companies. The office, as part of IMA's facilities, likely features contemporary design, open-plan collaborative workspaces, content creation studios, and advanced technology infrastructure.
The work culture, influenced by IMA, is dynamic, innovative, and collaborative. It emphasizes creativity, agility, and a results-driven approach, fostering an environment where diverse talents can thrive in the fast-paced influencer marketing industry.
The Amsterdam headquarters is significant as it places Soapbox B.V. in a key European center for digital innovation and marketing. Its integration with IMA's Amsterdam office enhances its capabilities and access to a global network of talent and clients.
While Soapbox B.V. is legally registered and primarily operates from Amsterdam, its global presence is achieved through its parent company, IMA. IMA has a significant global footprint with offices and operations in key international markets including Los Angeles, New York, London, Singapore, Shanghai, and São Paulo. This extensive network allows Soapbox B.V. to contribute to and benefit from global campaigns, leveraging IMA's worldwide resources, local market expertise, and extensive network of influencers to serve brands across diverse regions.
Danzigerkade 15C
Amsterdam
North Holland
Netherlands
No additional office locations available.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, Soapbox B.V.' leadership includes:
Soapbox B.V. has been backed by several prominent investors over the years, including:
Specific executive movements for the Soapbox B.V. entity are not typically publicized separately from its parent company, IMA. Major leadership appointments or departures are usually announced at the IMA or Media.Monks level. No specific executive hires or exits solely attributed to the 'Soapbox B.V.' named entity have been identified in public records for the last 12 months.
Discover the tools Soapbox B.V. uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
As Soapbox B.V. operates within IMA (Influencer Marketing Agency), its email communications adhere to IMA's corporate email format. The most common pattern used by IMA is [first].[last]@ima.io.
[first].[last]@ima.io
Format
jane.doe@ima.io
Example
90%
Success rate
IMA Website • May 16, 2024
IMA, the parent company of Soapbox B.V., in collaboration with Media.Monks, was announced as a finalist in the 16th Annual Shorty Awards. This recognition was for their impactful influencer marketing work on Netflix's 'Griselda' series and Samsung's global 'Galaxy Campus' initiative, showcasing the creative and strategic excellence relevant to Soapbox B.V.'s expertise....more
IMA Website • December 7, 2023
IMA, representing the capabilities aligned with Soapbox B.V., secured multiple prestigious wins with Heineken at The Drum Awards for Marketing EMEA. Awards included 'Integrated marketing campaign', 'Digital Transformation', and 'Global Brand Strategy of the Year', highlighting their leadership in creating effective, multi-channel marketing strategies....more
IMA Website • July 6, 2023
IMA, the parent company of Soapbox B.V., announced a partnership with TikTok to launch the Global Creator Campus. This initiative aims to educate and empower emerging creators, underscoring IMA's commitment to fostering talent within the influencer ecosystem, a core aspect of Soapbox B.V.'s services....more
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