What Does Snorkel Do?

Total employees1200
HeadquartersHenderson
Founded1959

Snorkel is a leading global manufacturer of aerial work platforms, also known as Mobile Elevating Work Platforms (MEWPs). Founded in 1959, Snorkel has a rich heritage of producing robust, reliable, and simple-to-operate lifts. Their extensive product line includes electric slab scissor lifts, rough terrain scissor lifts, articulating and telescopic boom lifts, mast lifts, and telehandlers. Snorkel focuses on providing safe, high-quality, and innovative solutions for a wide range of applications in construction, maintenance, industrial, and rental industries. Acquired by Xtreme Manufacturing (part of the Ahern Family of Companies) in 2013, Snorkel benefits from shared manufacturing excellence and a vast global distribution and support network.

Where Is Snorkel's Headquarters?

Snorkel officeSnorkel officeSnorkel officeSnorkel office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as a major manufacturing facility for Snorkel and Xtreme Manufacturing aerial lifts, and houses key administrative, engineering, sales, and support functions for the Americas, under the ownership of Xtreme Manufacturing.

Notable Features:

State-of-the-art manufacturing plant co-located with Xtreme Manufacturing, extensive product testing grounds, part of the Ahern Family of Companies campus in Henderson.

Work Culture:

Emphasis on robust engineering, manufacturing quality, product reliability, and a customer-centric approach, reflecting the practical and innovative spirit of the Ahern group of companies. Focus on safety and teamwork.

HQ Significance:

Key North American manufacturing and operational hub, facilitating synergies with parent company Xtreme Manufacturing for production, innovation, and market reach in the Americas and beyond.

Values Reflected in HQ: Commitment to quality American manufacturing, product durability, innovation, safety standards, and providing reliable solutions for working at height.

Location:

Snorkel operates with a significant global footprint, featuring major manufacturing facilities in the USA (Henderson, NV & Elwood, KS), the UK (Washington), and New Zealand (Levin). The company supports its worldwide customer base through an extensive network of dedicated distributors and dealers. This network provides comprehensive sales, product support, genuine spare parts, and after-sales service for Snorkel's full range of aerial work platforms across North America, South America, Europe, the Middle East, Africa, Asia, and Australasia, ensuring localized assistance and product availability.

Street Address:

8350 Eastgate Rd

City:

Henderson

State/Province:

Nevada

Country:

USA

Where Else Does Snorkel Operate Around the World?

Washington, Tyne & Wear, United Kingdom

Address: Vigo Centre, Birtley Road, Washington, Tyne & Wear, NE38 9DA, UK

To manufacture and distribute Snorkel aerial work platforms across Europe, the Middle East, and Africa, providing localized support and product solutions tailored to regional customer needs and regulatory requirements.

Levin, New Zealand

Address: 202-208 Cambridge Street South, Levin 5510, New Zealand

To manufacture and supply Snorkel equipment to the Asia-Pacific market, offering robust and reliable solutions suited for the region's diverse operational environments and providing local after-sales support.

Elwood, Kansas, USA

Address: 200 S. 3rd Street, Elwood, KS 66024, USA

Supports North American operations with specialized manufacturing capabilities, critical parts distribution, and service, maintaining Snorkel's long-standing presence and commitment to the US market.

Buying Intent Signals for Snorkel

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Snorkel? Meet the Executive Team

As of April 2025, Snorkel' leadership includes:

Don Ahern - Owner, Ahern Companies (including Xtreme Manufacturing and Snorkel); CEO, Xtreme Manufacturing

Who's Investing in Snorkel?

Snorkel has been backed by several prominent investors over the years, including:

Xtreme Manufacturing, LLC (Ahern Companies)

What Leadership Changes Has Snorkel Seen Recently?

Hire0
Exits1

In October 2023, Snorkel underwent a significant leadership restructuring. Matthew Elvin, who had been the CEO of Snorkel since 2010, stepped down from his position. Consequently, Snorkel's leadership team transitioned to report directly to the executive team of Xtreme Manufacturing, which is headed by Don Ahern.

Departures

Matthew Elvin, Matthew Elvin, who led Snorkel as CEO since 2010, departed from his role.

New Appointments:

Xtreme Manufacturing Executive Team, Following Matthew Elvin's departure, Snorkel's leadership team began reporting directly to the Xtreme Manufacturing executive team, led by Don Ahern.

What Technology (Tech Stack) Is Used bySnorkel?

Discover the tools Snorkel uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Snorkel Email Formats and Examples

Snorkel, as part of Ahern Companies, primarily utilizes the snorkellifts.com domain for its email communications. Based on publicly available information and common industry practices, the most frequently observed email format is [first].[last]@[domain].

[first].[last]@snorkellifts.com

Format

jane.doe@snorkellifts.com

Example

75%

Success rate

What's the Latest News About Snorkel?

snorkellifts.com • February 19, 2024

Snorkel Showcases Latest Innovations at The ARA Show 2024

Snorkel highlighted its newest aerial work platforms at The ARA Show 2024 in New Orleans, Louisiana. Key displays included the S2755RTE and S3255RTE compact rough terrain scissor lifts, featuring lithium-ion battery power, and the new SR1070E all-electric compact rough terrain telehandler....more

snorkellifts.com • October 10, 2023

Ahern Announces New Leadership Structure for Snorkel

Ahern Companies announced a new leadership structure for Snorkel. Effective immediately, the Snorkel leadership team will report to the Xtreme Manufacturing executive team, led by CEO, Don Ahern. This followed the departure of Matthew Elvin, who was CEO of Snorkel....more

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