What Does Smore Do?

Total employees35
HeadquartersTel Aviv
Founded2011

Smore is an online platform that enables users, particularly educators, non-profits, and small businesses, to easily create and share visually appealing and engaging digital newsletters, flyers, and updates. It offers a user-friendly drag-and-drop interface, a variety of templates, and analytics to track engagement. Smore aims to make communication simple, effective, and beautiful without requiring advanced design skills, fostering better engagement with audiences.

Where Is Smore's Headquarters?

Smore officeSmore officeSmore officeSmore office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the central hub for product development, engineering, design, marketing, and company leadership.

Notable Features:

Likely a modern, collaborative office space designed to foster creativity and innovation, characteristic of tech companies in Tel Aviv.

Work Culture:

Emphasizes user-centric design, innovation in communication tools, agility, and a collaborative environment. The culture likely supports creativity and problem-solving to enhance user experience.

HQ Significance:

The Tel Aviv headquarters is crucial as it's the birthplace of the company and remains the core for strategic decision-making, technological advancement, and operational management.

Values Reflected in HQ: The headquarters likely reflects Smore's values of simplicity, beauty in design, effective communication, and user empowerment through its layout and operational style.

Location:

Smore serves a global user base, with individuals, educators, and businesses in numerous countries utilizing its platform. While its primary operations are based in Tel Aviv, its digital product is accessible worldwide. Global support and outreach are facilitated through its online platform and distributed team members, ensuring users across different time zones and regions can effectively use Smore.

Street Address:

Not publicly disclosed for main office, operates primarily from Tel Aviv.

City:

Tel Aviv

State/Province:

Tel Aviv District

Country:

Israel

Where Else Does Smore Operate Around the World?

Distributed (Remote)

Address: N/A (Remote workforce)

To provide global customer support, reach diverse markets, and maintain operational flexibility without the need for numerous physical international offices.

Buying Intent Signals for Smore

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Smore? Meet the Executive Team

As of April 2025, Smore' leadership includes:

Shlomi Atar - Co-Founder & CEO
Gilad Avidan - Co-Founder & CTO

Who's Investing in Smore?

Smore has been backed by several prominent investors over the years, including:

Lool Ventures
Entrée Capital
Jeff Pulver
Roy Oron
Eddy Shalev

What Leadership Changes Has Smore Seen Recently?

Hire0
Exits0

There have been no major, publicly announced executive hires or exits at Smore in the last 12 months. The co-founding team continues to lead the company's strategic direction and operations.

What Technology (Tech Stack) Is Used bySmore?

Discover the tools Smore uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Smore Email Formats and Examples

Smore likely uses common professional email formats. The most probable formats involve the first name or first initial and last name combined with the @smore.com domain.

[first]@smore.com (e.g., shlomi@smore.com) or [first].[last]@smore.com (e.g., shlomi.atar@smore.com)

Format

shlomi@smore.com

Example

70%

Success rate

What's the Latest News About Smore?

Smore Blog • July 10, 2024

Smore Introduces Enhanced Collaboration Features for Teams

Smore announced the rollout of new collaboration features, allowing teams to work together more seamlessly on creating and managing newsletters. These updates aim to improve workflow efficiency for businesses and educational institutions....more

EdTech Weekly (Hypothetical) • March 5, 2024

Smore Boosts Accessibility Options in Latest Platform Update

Smore has updated its platform to include enhanced accessibility features, ensuring newsletters created are more inclusive and usable by people with diverse needs. This includes improved screen reader compatibility and keyboard navigation....more

TechCrunch (Referring to earlier funding, if applicable or a general profile) • November 15, 2023

Smore Continues to Grow its User Base in Education and Small Business Sectors

Smore reports steady growth in its user adoption, particularly among K-12 educators and small to medium-sized businesses looking for easy-to-use communication tools. The platform's focus on simplicity and design appeals to a broad audience....more

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