SML RFID
SML RFID's Overview
SML RFID, a key division of SML Group, is a global leader in delivering item-level Radio Frequency Identification (RFID) solutions to the retail and apparel industries. They specialize in enabling retailers and brand owners to achieve near-perfect inventory accuracy, enhance operational efficiency, improve customer experiences, and gain valuable data insights. SML's offerings include high-quality RFID tags and labels, enterprise-class RFID software like Clarity®, and a global network of encoding and service facilities. They are committed to driving digital transformation in retail through innovative RFID technology and comprehensive deployment support.
Where is SML RFID's Headquarters?
HQ Function
The Hong Kong headquarters serves as the global corporate management center, overseeing strategic planning, finance, and worldwide operations for all SML Group divisions, including its prominent RFID solutions arm.
Notable Features:
SML Tower is a modern commercial building located in the redeveloped business district of Kwun Tong, reflecting the company's global stature and commitment to innovation.
Work Culture:
The headquarters fosters a dynamic, international work environment focused on leadership in apparel branding and RFID technology. Emphasis is placed on innovation, customer satisfaction, and collaborative problem-solving.
HQ Significance:
As the nerve center for SML Group's global operations, the Hong Kong headquarters is crucial for directing the company's growth strategy, particularly in the rapidly evolving RFID market and its application in retail supply chains.
Values Reflected in HQ: The headquarters embodies SML's values of global leadership, technological innovation, operational excellence, and a strong commitment to serving its worldwide customer base.
Location:
SML Group, including its SML RFID division, operates an extensive global network with presence in over 30 countries. This network supports functions such as RFID research and development, design and manufacturing of tags and labels, development of enterprise software (e.g., Clarity® RFID application suite), global sales and marketing operations, comprehensive customer support, RFID encoding services, and implementation services. This global footprint enables SML to serve major retail and apparel brands worldwide, helping them optimize their supply chains and inventory management across the Americas, Europe, Asia, and other regions.
Street Address:
8/F, SML Tower, 165 Hoi Bun Road
City:
Kwun Tong, Kowloon
State/Province:
Country:
Hong Kong SAR, China
SML RFID's Global Presence
Miamisburg, Ohio, USA
Address: 1600 S. Byers Road, Miamisburg, OH 45342, USA
To drive RFID adoption and provide localized support and expertise for the North American market, enhancing inventory accuracy and supply chain visibility for clients.
Corby, United Kingdom
Address: SML Corby, Denny Rd, Corby NN17 4DU, United Kingdom
To support the growing demand for RFID solutions in Europe, offering tailored services to retailers and brands for improved inventory management and omnichannel fulfillment.
Shanghai, China
Address: Building 10, No. 280, Lane 385, HutingBei Road, Songjiang District, Shanghai, China
To leverage regional manufacturing strengths, manage supply chains effectively, and cater to the rapidly expanding Asian retail and apparel markets with advanced RFID solutions.
Dongguan, China
Address: SML Technology Park, Fumin Industrial Park, Dalang Town, Dongguan, Guangdong, China
To ensure high-quality, scalable production of RFID solutions and drive technological advancements from a strategic manufacturing base in Asia.
Buying Intent Signals for SML RFID
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of SML RFID
As of April 2025, SML RFID' leadership includes:
Investors of SML RFID
SML RFID has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
As of late 2023/early 2024, there have been no major, widely publicized new hires or departures at the top executive C-suite level of SML Group. The senior leadership team, particularly for RFID solutions, appears stable. Minor changes or appointments in regional leadership or VP roles may occur but are not always broadly announced.
Technology (Tech Stack) used by SML RFID
Discover the tools SML RFID uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
SML RFID Email Formats and Examples
SML Group commonly uses the 'first initial followed by last name' or 'first name dot last name' email format with their @sml.com domain. Variations might exist for different regions or departments.
flast@sml.com (e.g., jdoe@sml.com) or first.last@sml.com (e.g., john.doe@sml.com)
Format
dfrew@sml.com
Example
90%
Success rate
News and media
SML RFID Blog • January 17, 2024
SML RFID’s Dean Frew Discusses the Impact of Technology on Retail at NRF 2024
Dean Frew, CTO and SVP of RFID Solutions at SML, shared insights at NRF 2024 on how technology, particularly RFID, is transforming retail operations, enhancing inventory accuracy, and improving customer experiences. He highlighted the ongoing evolution and adoption of item-level RFID in the industry....more
RFID Journal • October 26, 2023
SML RFID Achieves ARC Quality Certification for Inlay Performance
SML RFID announced it has achieved ARC Quality Certification from Auburn University RFID Lab for the performance and quality of its RFID inlays. This certification underscores SML's commitment to providing high-quality, reliable RFID tags to the retail industry....more
SML RFID News • September 7, 2023
SML RFID Launches Its Latest Suite of Eco-Friendly RFID Tags at Paris Retail Week
SML RFID introduced a new range of sustainable, eco-friendly RFID tags at Paris Retail Week, addressing the growing demand for environmentally conscious solutions in the retail supply chain. These tags are designed to reduce environmental impact without compromising performance....more
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