What Does Smallable Do?

Total employees94
HeadquartersParis
Founded2008

Smallable is a French e-commerce company founded in 2008 by Cécile Roederer. Positioned as a 'Family Concept Store,' it offers a highly curated selection of designer fashion, furniture, decoration, and toys for babies, children, and, more recently, women. Smallable features over 900 designer brands, emphasizing quality, style, and ethical production. The platform ships globally, catering to families seeking unique and high-quality products.

Where Is Smallable's Headquarters?

Smallable officeSmallable officeSmallable officeSmallable office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the central hub for merchandising, marketing, e-commerce operations, customer service, and also houses their flagship physical store, 'The Family Concept Store'.

Notable Features:

Located in the chic 6th arrondissement of Paris, the Smallable store is known for its beautifully designed space that reflects the brand's aesthetic, showcasing a curated selection of products in an inspiring environment.

Work Culture:

Likely a dynamic, creative, and fashion-forward environment with a strong focus on e-commerce innovation, brand curation, and customer experience. Emphasis on quality and design would permeate the culture.

HQ Significance:

The Paris location is not just an office but the heart of the brand's identity, embodying Parisian chic and family values. It's a key touchpoint for customers and brand partners.

Values Reflected in HQ: The headquarters and store reflect values of curated taste, quality craftsmanship, design sensibility, and a family-centric approach.

Location:

Smallable operates globally through its e-commerce platform, shipping to over 120 countries. Their global functions are supported by multilingual customer service, international logistics and fulfillment operations, and targeted digital marketing campaigns across various regions. While headquartered in France, their customer base is worldwide.

Street Address:

81 rue du Cherche-Midi

City:

Paris

State/Province:

Île-de-France

Country:

France

Where Else Does Smallable Operate Around the World?

Pantin, Île-de-France/France

Address: Undisclosed specific address - likely a logistics facility

Supports the efficient distribution of products to customers across France, Europe, and internationally.

Buying Intent Signals for Smallable

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Smallable? Meet the Executive Team

As of April 2025, Smallable' leadership includes:

Cécile Roederer - Founder & CEO
Jean-Marc Delacourt - Co-founder & Managing Director
Pierre-Olivier Coulomb - Chief Financial Officer

Who's Investing in Smallable?

Smallable has been backed by several prominent investors over the years, including:

Alven Capital
Sigma Gestion
Otium Capital

What Leadership Changes Has Smallable Seen Recently?

Hire0
Exits0

There have been no widely publicized major executive hires or exits at Smallable in the last 12 months, suggesting stability in the core leadership team. Any changes would likely be internal or not broadly announced for a private company of this nature.

What Technology (Tech Stack) Is Used bySmallable?

Discover the tools Smallable uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Smallable Email Formats and Examples

Smallable likely uses standard corporate email formats. Based on common patterns for French companies and tech/e-commerce businesses, the most probable formats are variations of first name and last name.

[first_initial][last]@smallable.com (e.g., jdoe@smallable.com) or [first].[last]@smallable.com (e.g., jane.doe@smallable.com)

Format

croederer@smallable.com

Example

80%

Success rate

What's the Latest News About Smallable?

Fashion NetworkOctober 26, 2023

Smallable launches its first own-brand collection for women

French children's fashion and lifestyle e-tailer Smallable has launched its first own-brand collection for women. The collection, named 'Smallable Woman,' features around 40 timeless pieces, including knitwear, blouses, trousers, and dresses, reinforcing the brand's expansion into the adult market....more

Smallable (Official Blog/Press)June 1, 2023

Smallable reinforces commitment to sustainable and ethical brands

Smallable continues to expand its 'Act for Change' initiative, highlighting brands that meet specific criteria for environmental sustainability, ethical production, and social responsibility. This reinforces their commitment to offering conscious choices to consumers....more

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