Sitel Group
Sitel Group's Overview
Sitel Group was a leading global provider of customer experience (CX) products and solutions, empowering brands to build stronger relationships with their customers. With a rich history in business process outsourcing (BPO) dating back to 1985, Sitel Group offered a comprehensive suite of services including customer care, technical support, sales, and digital solutions. In March 2023, Sitel Group, along with Sykes Enterprises, Inc. (which it acquired in 2021), officially rebranded to Foundever™, marking a new chapter as a unified global leader in the CX industry. This page reflects information about Sitel Group, while acknowledging its evolution into Foundever where current operational data applies.
Where is Sitel Group's Headquarters?
HQ Function
Serves as a central hub for global operations, strategic decision-making, corporate functions, and leadership for the Americas region and the global Foundever organization.
Notable Features:
Located in a prominent modern business tower in Miami's financial district, offering advanced technological infrastructure and collaborative workspaces designed to foster innovation.
Work Culture:
The culture, carried into Foundever, emphasizes innovation, employee empowerment ('Create Connection. Value Conversation.'), diversity, and a strong customer-centric approach. The Miami office fosters a dynamic and international environment.
HQ Significance:
Represents a key operational center for the company's extensive presence in the Americas and serves as a base for its global leadership team, driving strategy for Foundever worldwide.
Values Reflected in HQ: The headquarters' focus on global connectivity, advanced technology, and collaborative spaces mirrors Sitel Group's (and now Foundever's) commitment to innovation, employee well-being, and delivering exceptional customer experiences worldwide.
Location:
Before becoming Foundever, Sitel Group operated an extensive global network with over 170+ sites in more than 45 countries. This vast footprint enabled them to provide customer experience management, technical support, digital transformation solutions, and back-office processing in over 48 languages to clients worldwide. Foundever continues and expands this global support across North America, South America, Europe, Africa, and Asia-Pacific, serving a wide array of industries including retail & e-commerce, financial services, healthcare, technology, travel & hospitality, and telecommunications.
Street Address:
600 Brickell Ave, Suite 3150
City:
Miami
State/Province:
Florida
Country:
USA
Sitel Group's Global Presence
Paris, France (Puteaux)
Address: Tour Franklin, 100-101 Terrasse Boieldieu, 92800 Puteaux, France
Manages and delivers customer experience solutions for the European market, particularly focusing on Western European languages and complex business requirements.
Manila, Philippines
Address: Foundever Paz, G/F Eton Cyberpod Centris EDSA cor. Quezon Avenue, Brgy. Pinyahan, Quezon City, Philippines (one of many sites)
Leverages a large, skilled talent pool to offer cost-effective and high-quality CX and BPO services to international markets, especially English-speaking regions and a growing number of other languages.
Bogotá, Colombia
Address: Multiple locations, e.g., Connecta Business Park, Av. El Dorado #100-80, Bogotá, Colombia
Provides strategic nearshore CX solutions, capitalizing on time zone alignment, cultural affinity, and a skilled bilingual workforce for the Americas market.
Coventry, United Kingdom
Address: Earlsdon Park, 53-55 Butts Rd, Coventry CV1 3BH, United Kingdom
Supports UK-based businesses and multinational companies requiring English-language CX services, with a focus on quality and local market understanding.
Buying Intent Signals for Sitel Group
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Sitel Group
As of April 2025, Sitel Group' leadership includes:
Investors of Sitel Group
Sitel Group has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
In the period leading up to and following the rebrand to Foundever in March 2023, key executive appointments were made to solidify the leadership team for the newly formed global entity. These reflect the strategic integration of Sitel Group and SYKES.
New Appointments:
Technology (Tech Stack) used by Sitel Group
Discover the tools Sitel Group uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Sitel Group Email Formats and Examples
Historically, Sitel Group utilized the 'sitel.com' domain for its email communications. The most common format observed was [firstname].[lastname]@sitel.com. While Sitel Group has rebranded to Foundever (now using formats like [firstname].[lastname]@foundever.com), understanding the historical Sitel format can be useful for archival or research purposes. Emails to old @sitel.com addresses may no longer be active or may forward to new @foundever.com addresses.
[firstname].[lastname]@sitel.com
Format
john.doe@sitel.com
Example
65%
Success rate
News and media
Foundever Newsroom / PR Newswire • March 1, 2023
Sitel Group and SYKES Rebrand as Foundever™, Launching a New Global Leader in the CX Industry
Sitel Group® and Sykes Enterprises, Inc. (SYKES), leading global providers of customer experience (CX) products and solutions, officially announced their rebranding as Foundever™. This strategic move unites the two industry powerhouses under a single new brand, establishing one of the largest and most capable CX companies in the world....more
Foundever Newsroom / Everest Group • May 10, 2023
Foundever Named a Leader and a Star Performer in Everest Group’s Customer Experience Management (CXM) PEAK Matrix® Assessment 2023 for Americas
Shortly after its launch, Foundever™ (formerly Sitel Group and SYKES) was recognized as a Leader and a Star Performer in the Everest Group Customer Experience Management (CXM) Services PEAK Matrix® Assessment 2023 for the Americas. This acknowledgment highlighted the company's strong market impact, vision, and capabilities in the competitive CX landscape....more
Sitel Group News / PR Newswire • June 29, 2021
Sitel Group® Finalizes Acquisition of Sykes Enterprises, Inc.
Sitel Group® announced the successful completion of its acquisition of Sykes Enterprises, Inc. (SYKES), a significant move that greatly expanded its global footprint, diversified its client portfolio, and enhanced its capabilities in delivering transformative customer experience solutions....more
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