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Sinorbis is an award-winning software company dedicated to helping businesses expand into Asia by overcoming digital and cultural barriers. Its integrated, cloud-based platform provides a suite of tools for website creation and management, e-commerce, social media marketing (including WeChat and Weibo), and digital advertising, all specifically optimized for Asian markets, particularly China. Sinorbis aims to simplify the complexities of Asian digital ecosystems, making it easier for Western companies to establish and grow their online presence effectively.
Global headquarters responsible for strategic planning, core technology development, product management, international sales, marketing, and corporate operations.
Located in a prominent commercial tower in Sydney's CBD, offering modern office facilities, collaborative workspaces, and excellent transport links, equipped with technology to support its global operations.
Dynamic, multicultural, and results-oriented, with a strong emphasis on innovation and helping Western businesses navigate the complexities of Asian digital markets. Fosters a collaborative environment encouraging cross-border teamwork and creative problem-solving.
Serves as the central hub for Sinorbis's global operations and strategic direction in empowering Western businesses in Asia. It's the nerve center for innovation and coordination of its international offices.
Sinorbis supports businesses globally by providing a comprehensive digital marketing platform and expert services tailored for Asian markets, with a primary focus on China. Their functions supported globally include localized website development and hosting, e-commerce solutions, social media management (WeChat, Weibo, Douyin, etc.), digital advertising (Baidu, 360 Search), SEO for Chinese search engines, content marketing, and data analytics. This enables companies from North America, Europe, Australia, and other regions to effectively establish their brand, reach, and engage with consumers across Asia.
Level 10, 580 George Street
Sydney
New South Wales
Australia
Address: Central business district, Shanghai (Specific street address not publicly listed for all regional offices)
To provide on-the-ground support, market intelligence, and culturally adapted strategies for businesses targeting Chinese consumers.
Address: Office in Ho Chi Minh City (Specific street address not publicly listed)
To enhance Sinorbis's technology development capabilities, provide regional operational support, and potentially expand its footprint within the burgeoning Southeast Asian digital market.
Address: Office in Colombo (Specific street address not publicly listed)
To leverage Sri Lanka's skilled technology workforce for research & development, platform maintenance, and back-office support, contributing to global operational efficiency.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, Sinorbis' leadership includes:
Sinorbis has been backed by several prominent investors over the years, including:
Based on publicly available information, there have been no major C-level executive hires or departures announced by Sinorbis in the last 12-18 months. The core leadership team appears to have remained stable during this period.
Discover the tools Sinorbis uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Sinorbis likely utilizes common professional email formats. While the exact primary format isn't publicly disclosed, patterns such as [first_initial][last]@sinorbis.com (e.g., jdoe@sinorbis.com) or [first].[last]@sinorbis.com (e.g., jane.doe@sinorbis.com) are frequently adopted by technology companies for their professional communications.
[first_initial][last]@sinorbis.com
Format
nchu@sinorbis.com
Example
75%
Success rate
PRWeb • November 15, 2023
Sinorbis, the market-leading all-in-one digital marketing platform to accelerate digital growth in Asia, today announced a strategic partnership with PIMworks, a prominent Product Information Management (PIM) solution. This collaboration is set to provide businesses with enhanced capabilities to manage and optimize their product content across various Asian digital channels....more
Mumbrella • June 20, 2023
Sinorbis, a multi-award-winning martech company that specialises in helping businesses expand into Asia, has announced a new strategic partnership with PingPong Payments, a global leader in cross-border payment solutions. The collaboration aims to simplify and enhance the e-commerce experience for businesses looking to sell into the lucrative Chinese market....more
CMO Australia • February 21, 2023
Former CEO of IAB Australia, Gai Le Roy, has joined the board of Sinorbis, an Australian-founded technology company helping Western businesses digitally crack the Asian consumer market. Le Roy brings extensive experience in digital advertising and media to the martech firm....more
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