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Simulmedia's Overview

Total employees94
HeadquartersNew York
Founded2008

Simulmedia is a pioneer in advanced television advertising, providing the TV+® platform, a comprehensive solution for cross-channel TV advertising. The platform leverages data science and programmatic buying to enable advertisers to plan, activate, measure, and optimize campaigns across both linear and Connected TV (CTV). Simulmedia focuses on delivering targeted audiences and performance-based outcomes, helping brands navigate the evolving TV landscape and maximize their advertising ROI by reaching viewers wherever and whenever they watch.

Where is Simulmedia's Headquarters?

Simulmedia officeSimulmedia officeSimulmedia officeSimulmedia office
*Images sourced via web search. Rights belong to original owners

HQ Function

The New York headquarters serves as Simulmedia's central hub for executive leadership, technology development, product innovation, sales, marketing, client services, and overall business operations.

Notable Features:

While specific internal architectural details are not widely publicized, the office is situated in a prominent commercial building in Manhattan's NoMad district, offering modern amenities conducive to a dynamic tech company. Its location provides excellent accessibility and proximity to clients and partners.

Work Culture:

Simulmedia fosters a work culture that is innovative, data-driven, and collaborative. Employees often experience a fast-paced environment focused on performance, problem-solving, and driving results in the ad-tech space. There's an emphasis on leveraging technology to disrupt and improve TV advertising.

HQ Significance:

The New York City headquarters is significant due to its proximity to major media companies, advertising agencies, financial institutions, and a rich talent pool. This location enhances Simulmedia's industry engagement, partnership opportunities, and innovation capabilities in the competitive ad-tech sector.

Values Reflected in HQ: The headquarters likely reflects Simulmedia's core values of innovation, transparency, accountability, and data-centric decision-making through a modern, efficient, and technology-equipped workspace designed to foster collaboration and creativity.

Location:

Simulmedia's operations and client base are primarily focused on the United States television advertising market. Their TV+ platform is designed to support national, regional, and hyper-local advertising campaigns across U.S. linear and connected TV (CTV) networks, serving domestic brands, agencies, and media companies. While their technology and data may involve global partnerships, their core service delivery is U.S.-centric.

Street Address:

79 Madison Avenue, 5th Floor

City:

New York

State/Province:

NY

Country:

USA

Simulmedia's Global Presence

Buying Intent Signals for Simulmedia

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Simulmedia

As of April 2025, Simulmedia' leadership includes:

Dave Morgan - Founder & CEO
Jon Werp - President
Joel Cox - SVP, Product & Engineering
Lauren Fry - SVP, Client Services and Operations
Tommy Bhan - SVP, Sales
Kyle McNiff - VP, Finance

Investors of Simulmedia

Simulmedia has been backed by several prominent investors over the years, including:

Union Square Ventures
Warner Bros. Discovery (formerly Time Warner Investments)
Avalon Ventures
Comcast Ventures
Trimaran Capital Partners
Valhalla Partners

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

Simulmedia significantly strengthened its leadership team in early 2024 with the promotion of Jon Werp to President, highlighting a strategic focus on scaling operations and market growth. No other major public announcements of executive hires or departures have been noted in the past 12 months.

New Appointments:

Jon Werp, Jon Werp, previously Chief Revenue Officer, was appointed President to spearhead growth and operational leadership for Simulmedia's TV+ platform.

Technology (Tech Stack) used by Simulmedia

Discover the tools Simulmedia uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Simulmedia Email Formats and Examples

Simulmedia commonly utilizes the email format `first.last@simulmedia.com` for its employees. For instance, an employee named Jane Doe would likely have the email address jane.doe@simulmedia.com. While this is the most prevalent pattern, other variations might exist in smaller numbers.

[first].[last]@simulmedia.com

Format

jane.doe@simulmedia.com

Example

85%

Success rate

News and media

TVREVApril 12, 2024

TVREV Special Report: How Simulmedia is Revolutionizing TV Advertising with TV+

TVREV published a special report detailing how Simulmedia's TV+ platform is transforming television advertising by providing data-driven, cross-channel buying and measurement for linear and CTV, enabling advertisers to reach targeted audiences effectively....more

Yahoo Finance (via Business Wire)January 18, 2024

Simulmedia Appoints Jon Werp as President

Simulmedia announced the appointment of Jon Werp as its President. Werp, who previously served as Chief Revenue Officer, will now lead the company's go-to-market strategy, sales, marketing, and operations to drive growth for its TV+ platform....more

MediaPostOctober 12, 2023

Simulmedia Enables Direct CTV Buys Via TV+ Platform

Simulmedia announced an enhancement to its TV+ platform, allowing advertisers to directly purchase Connected TV (CTV) inventory. This move further unifies linear and CTV ad buying through a single, streamlined interface, offering more comprehensive control to advertisers....more

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