What Does Siam Piwat Do?

Total employees4500
HeadquartersBangkok
Founded1959

Siam Piwat is a leading Thai retail and real estate development company, recognized as 'The Visionary ICON.' They specialize in creating and managing world-class shopping destinations and mixed-use projects that offer unique, ultra-luxury experiences and co-create value with tenants and communities. Key properties include Siam Paragon, ICONSIAM, Siam Center, Siam Discovery, and Siam Premium Outlets Bangkok. Their focus is on innovation, sustainability, and creating vibrant lifestyle hubs that attract both locals and international visitors, significantly contributing to Thailand's tourism and economy.

Where Is Siam Piwat's Headquarters?

Siam Piwat officeSiam Piwat officeSiam Piwat officeSiam Piwat office
*Images sourced via web search. Rights belong to original owners

HQ Function

Central hub for strategic planning, corporate management, operations oversight, marketing, business development, and financial control for all Siam Piwat properties and ventures.

Notable Features:

Located in the prime Pathumwan district, the Siam Piwat Tower is part of a major commercial and retail hub. It likely features modern office facilities designed to foster collaboration and innovation, with easy access to its flagship properties.

Work Culture:

A dynamic, innovative, and results-driven environment focused on excellence in retail, customer experience, and real estate development. Strong emphasis on Thai hospitality combined with global standards, encouraging creativity and a forward-thinking mindset.

HQ Significance:

The headquarters serves as the command center for one of Thailand's most influential retail and property developers, driving the vision, strategy, and execution for iconic national landmarks and pioneering retail concepts.

Values Reflected in HQ: The headquarters likely reflects Siam Piwat's core values of innovation, leadership, customer-centricity, collaboration, and a commitment to creating 'extraordinary experiences' and sustainable growth.

Location:

While Siam Piwat's physical developments are primarily concentrated in Thailand, its global presence is manifested through strategic partnerships with hundreds of international luxury and lifestyle brands featured within its properties. They actively engage in global marketing to attract international tourists and collaborate with international designers, artists, and event organizers. Their properties are world-renowned destinations, giving them significant global recognition and impact on international retail and tourism trends. Siam Piwat also explores international joint ventures and advisory roles in retail development.

Street Address:

989 Siam Piwat Tower, Rama I Road, Pathumwan

City:

Bangkok

State/Province:

Bangkok

Country:

Thailand

Where Else Does Siam Piwat Operate Around the World?

Bangkok, Thailand (within Siam Paragon)

Address: Management Office, Siam Paragon, 991 Rama I Road, Pathumwan, Bangkok 10330, Thailand

Ensuring the day-to-day operational excellence and strategic success of Siam Paragon as a world-class retail and entertainment destination.

Bangkok, Thailand (within ICONSIAM)

Address: Management Office, ICONSIAM, 299 Charoen Nakhon Road, Khlong Ton Sai, Khlong San, Bangkok 10600, Thailand

Managing and promoting ICONSIAM as a global landmark and a symbol of Thai prosperity and creativity on the Chao Phraya River.

Bangkok, Thailand (within Siam Center)

Address: Management Office, Siam Center, 979 Rama I Road, Pathumwan, Bangkok 10330, Thailand

Overseeing operations and curating unique retail concepts and collaborations that position Siam Center at the forefront of fashion and lifestyle innovation.

Bangkok, Thailand (within Siam Discovery)

Address: Management Office, Siam Discovery - The Exploratorium, 989 Rama I Road, Pathumwan, Bangkok 10330, Thailand

Driving Siam Discovery's unique proposition as a 'hybrid retail' destination, encouraging experimentation and discovery.

Buying Intent Signals for Siam Piwat

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Siam Piwat? Meet the Executive Team

As of April 2025, Siam Piwat' leadership includes:

Chadatip Chutrakul - Chief Executive Officer
Mayuree Chaipromprasith - President - Corporate Affairs and Communications
Naratipe Ruttapradit - Chief Operating Officer
Caroline Murphy - President - Sales and Business Relations
Panthep Nilasinthop - Chief Customer Officer
Axel Dammler - Head of Customer Insights

Who's Investing in Siam Piwat?

Siam Piwat has been backed by several prominent investors over the years, including:

Chutrakul Family (Founding Family)
Charoen Pokphand Group (CP Group) - Key partner, especially in ICONSIAM
Magnolia Quality Development Corporation (MQDC) - Key partner, especially in ICONSIAM
Other private shareholders and financial institutions (Siam Piwat is privately held)

What Leadership Changes Has Siam Piwat Seen Recently?

Hire0
Exits0

Siam Piwat, as a privately held company, does not frequently publicize executive shuffles unless they are of major strategic importance. Recent news has focused more on business expansions and achievements. No major widely publicized executive hires or exits have been noted in the last 12 months through standard news channels. Leadership appears stable.

What Technology (Tech Stack) Is Used bySiam Piwat?

Discover the tools Siam Piwat uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Siam Piwat Email Formats and Examples

Siam Piwat likely utilizes common corporate email formats. The most probable formats are [first_initial][last_name]@siampiwat.com or [first_name].[last_name]@siampiwat.com. For example, an employee named Supoj Chai would likely have an email such as schai@siampiwat.com or supoj.chai@siampiwat.com.

[first_initial][last_name]@siampiwat.com OR [first_name].[last_name]@siampiwat.com

Format

cchutrakul@siampiwat.com (example for Chadatip Chutrakul)

Example

80%

Success rate

What's the Latest News About Siam Piwat?

Bangkok PostMay 16, 2024

Siam Piwat's ONESIAM SuperApp targets B2bn revenue after hitting 2 million downloads

Siam Piwat's ONESIAM SuperApp has surpassed 2 million downloads and aims for 2 billion baht in revenue by 2026. The app integrates loyalty programs, e-commerce, and experiences across its retail destinations, enhancing its digital ecosystem....more

The Nation ThailandFebruary 27, 2024

Siam Piwat to invest THB70 billion in next 5 years to expand business

Siam Piwat announced a significant investment plan of 70 billion baht over the next five years. This investment will focus on expanding existing retail businesses, developing new projects, and strengthening its position as a leading global lifestyle destination developer....more

Retail in AsiaDecember 7, 2023

Siam Piwat partners with HYBE and CASETiFY to launch Southeast Asia’s first BTS Pop-Up store

Siam Piwat collaborated with HYBE and CASETiFY to open 'BTS POP-UP: MONOCHROME IN BANGKOK' at Siam Paragon, the first of its kind in Southeast Asia. This highlights Siam Piwat's strategy to bring exclusive global experiences to its customers....more

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