HQ Function

Serves as the central hub for Shopper Army's operations, including community management, mission deployment, data analysis, and brand partnership development. It is co-located with its parent company, BrandSpark International.

Notable Features:

Located in the prominent One Yonge Street complex, offering modern office facilities with potential views of Lake Ontario and the Toronto skyline. The building is a well-known landmark in downtown Toronto.

Work Culture:

Collaborative, innovative, and data-driven, with a strong focus on the consumer voice and maintaining integrity in market research. The culture encourages engagement and values authentic feedback.

HQ Significance:

As the operational base for Shopper Army and the headquarters of BrandSpark International, this location is pivotal for consumer insight generation and market research initiatives across North America.

Values Reflected in HQ: Professionalism, credibility, innovation in market research, and a commitment to connecting brands with genuine consumer experiences.

Location:

Shopper Army primarily focuses on the North American market, with strong operations in Canada and the United States. Its global reach is facilitated through its parent company, BrandSpark International, which conducts research globally, allowing Shopper Army to potentially support international campaigns or gather insights from diverse markets as needed by client brands.

Street Address:

1 Yonge Street, Suite 1801

City:

Toronto

State/Province:

Ontario

Country:

Canada