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Shine America was a U.S.-based television production company founded in 2009 by Elisabeth Murdoch as the American arm of the Shine Group. It was responsible for producing a range of successful unscripted and scripted programming, including popular shows like 'MasterChef,' 'The Biggest Loser,' and was involved with 'The Office' (US version via Reveille, which became Shine America) and 'Ugly Betty' (via Shine Limited, its UK parent). In 2015, following the merger of Shine Group with Endemol, Shine America combined with Endemol USA to form Endemol Shine North America. Endemol Shine Group was subsequently acquired by the French media conglomerate Banijay Group in 2020. Today, the legacy and productions of Shine America continue under the umbrella of Banijay Americas, a leading content producer and distributor in the region.
Serves as a primary operational base for Banijay Americas, overseeing development, production, and distribution of television and digital content for the North American market. This was formerly the headquarters for Endemol Shine North America.
Modern office facilities equipped for media production, likely including post-production suites and screening rooms, situated in a major media district.
A dynamic, creative, and collaborative environment focused on producing hit television shows and innovative content. Known for being fast-paced and results-driven, typical of the entertainment production sector.
Strategically located in the heart of Hollywood's production community, providing close proximity to talent, studios, and broadcast networks. It's central to managing a vast portfolio of popular entertainment formats inherited from Shine America and Endemol.
While Shine America was primarily focused on the U.S. market, its acclaimed legacy and extensive library of productions are now part of Banijay, a global content creation and distribution powerhouse. Banijay operates in over 20 countries through more than 120 production companies. This expansive global infrastructure supports the international adaptation, co-production, and distribution of formats and finished programs, including those originating from the former Shine America, ensuring they reach audiences worldwide across diverse platforms.
5200 Lankershim Blvd, Suite 500
North Hollywood
California
USA
Address: 275 Seventh Avenue, New York, NY 10001, USA (Banijay Americas New York Office)
Serves as a key operational hub for the East Coast, supporting a diverse slate of programming and facilitating access to the New York media landscape and advertising market.
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As of April 2025, Shine America' leadership includes:
Shine America has been backed by several prominent investors over the years, including:
In the past year (mid-2023 to mid-2024), Banijay Americas has focused on strengthening its unscripted portfolio by appointing new presidents to lead both new and existing production labels, indicating growth and specialization within its creative teams. No major top-level departures from the core Banijay Americas leadership have been widely publicized during this period.
Discover the tools Shine America uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
While Shine America is now part of Banijay Americas, historical email formats for Shine America likely used common corporate structures such as [first].[last]@shineamerica.com or [first_initial][last]@shineamerica.com. For current communication with individuals associated with its legacy productions or current operations under Banijay Americas, the Banijay email format (e.g., @banijayamericas.com or @banijay.com) would be applicable.
Common formats for Banijay Americas are `[first].[last]@banijayamericas.com` or `f[last]@banijayamericas.com`. Historically for Shine America: `[first].[last]@shineamerica.com`.
Format
jane.doe@banijayamericas.com
Example
80%
Success rate
Deadline • May 22, 2024
The hit cooking competition 'MasterChef,' originally brought to the US by Shine America and now produced by Endemol Shine North America (a Banijay company), has been renewed for its 15th season on Fox, continuing its long-running success and underscoring the enduring appeal of the format....more
Deadline • May 15, 2024
The 'Deal Or No Deal Island' format, part of Banijay Rights' extensive catalogue which includes many Endemol Shine legacy formats, has been picked up by Australia’s Network Ten. This demonstrates the continued global appeal and monetization of established entertainment shows under Banijay's ownership....more
Variety • June 28, 2023
Banijay Americas announced the appointment of Michael Heyerman as President of Big lepton and Tiffini Hayley as President of Shiny Screens, two new unscripted labels. Additionally, Jeff Jenkins was confirmed as President of Jeff Jenkins Productions, signaling a strategic expansion and reinforcement in its unscripted content creation capabilities....more
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