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SheerLuxe is a prominent UK-based online publisher founded in 2007 by Georgie Coleridge Cole. It delivers daily, curated content spanning fashion, beauty, wellness, lifestyle, home, food, and travel, targeting stylish and discerning women. Renowned for its insightful shopping edits, expert advice, and engaging features, SheerLuxe aims to inform, inspire, and make luxury and style accessible. The brand has successfully expanded its digital footprint to include popular podcasts, exclusive events, and a robust social media presence, solidifying its reputation as a trusted and influential voice in the digital lifestyle sector.
The London headquarters serves as the central hub for SheerLuxe's core activities, including editorial content creation, digital production, video and podcast recording, marketing strategy, commercial partnerships, and overall business operations.
The office is situated in 'The Light Bulb,' a modern business center in Wandsworth, known for its contemporary design, collaborative workspaces, and amenities catering to creative and media companies. It likely features studio spaces for content creation and an open, inspiring environment.
SheerLuxe cultivates a dynamic, fast-paced, and creative work environment. The culture emphasizes collaboration, innovation in digital media, and a shared passion for fashion, beauty, and lifestyle trends. Employees are typically proactive, style-conscious, and dedicated to producing high-quality, aspirational content.
Being headquartered in London is vital for SheerLuxe, offering direct access to major fashion and beauty brands, industry events, PR agencies, and a rich pool of creative talent. This prime location enhances its ability to stay at the forefront of trends and build strong industry relationships.
While its primary operations are based in London, SheerLuxe commands a significant global presence through its digital platform. Its English-language content attracts a worldwide audience interested in fashion, beauty, and lifestyle. The website, newsletters, podcasts, and social media channels are accessible globally, supporting an international community of readers and followers. SheerLuxe has also launched SheerLuxe Middle East, indicating targeted regional expansion.
Unit G01, The Light Bulb, 1 Filament Walk
London
England
United Kingdom
No additional office locations available.
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As of April 2025, SheerLuxe' leadership includes:
SheerLuxe has been backed by several prominent investors over the years, including:
As a privately held company, SheerLuxe does not frequently publicize executive team changes unless they are of major significance. No prominent executive hires or exits have been widely reported in the last 12 months, suggesting stability in the core leadership team.
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SheerLuxe likely utilizes standard professional email address formats for its employees. The most common pattern is typically a combination of the employee's first name and last name.
first.last@sheerluxe.com
Format
example.name@sheerluxe.com
Example
85%
Success rate
PodStock • March 1, 2024
SheerLuxe has expanded its podcast network with the introduction of 'The Midult,' a new show co-hosted by acclaimed journalists Annabel Rivkin and Emilie McMeekan. The podcast targets a mature female demographic, engaging in candid conversations about various aspects of midlife....more
TheIndustry.fashion • October 26, 2023
SheerLuxe released the findings from its comprehensive, first-ever menopause survey. The research sheds light on the experiences, concerns, and needs of women navigating menopause, aiming to foster greater awareness and dialogue around the topic....more
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